Targeted Advertising as Implicit Recommendation: Strategic Mistargeting and Personal Data Opt-out.
- Published in:
- Marketing Science, 2025, v. 44, n. 2, p. 390, doi. 10.1287/mksc.2023.0117
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- Publication type:
- Article
Works by Ning, Z. Eddie
Results: 5
1
2
Browse or Experience.
- Published in:
- Marketing Science, 2023, v. 42, n. 2, p. 336, doi. 10.1287/mksc.2022.1382
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- Publication type:
- Article
3
List Price and Discount in a Stochastic Selling Process.
- Published in:
- Marketing Science, 2021, v. 40, n. 2, p. 366, doi. 10.1287/mksc.2020.1257
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- Publication type:
- Article
4
How Does Competition Affect Exploration vs. Exploitation? A Tale of Two Recommendation Algorithms.
- Published in:
- Management Science, 2024, v. 70, n. 2, p. 1029, doi. 10.1287/mnsc.2023.4722
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- Publication type:
- Article
5
Following the Customers: Dynamic Competitive Repositioning.
- Published in:
- Management Science, 2022, v. 68, n. 2, p. 1002, doi. 10.1287/mnsc.2021.3962
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- Publication type:
- Article