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Identidad, Femineidad y Empoderamiento: una propuesta de análisis publicitario para la campaña «Con Mucho Acento» de Cervezas Cruzcampo (España).
- Published in:
- Zer: Journal of Communication Studies / Revista de Estudios de Comunicacion / Komunikazio Ikasketen Aldizkaria, 2023, v. 28, n. 54, p. 31, doi. 10.1387/zer.24114
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- Article
«ANDALUCÍA» AS TOURIST DESTINATION: ANALYSIS OF ADVERTISING CAMPAIGNS «SMAIL YOU ARE IN ANDALUCÍA» AND «ANDALUCÍA LOVES YOU».
- Published in:
- Cuadernos de Turismo, 2013, n. 32, p. 329
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- Article
LA CONSTRUCCIÓN DE LA IMAGEN DE MARCA «ANDALUCÍA» COMO DESTINO TURÍSTICO A TRAVÉS DE LAS CAMPAÑAS PUBLICITARIAS «SMAIL YOU ARE IN ANDALUCÍA» Y «ANDALUCÍA TE QUIERE».
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- Cuadernos de Turismo, 2013, n. 32, p. 207
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- Article
Advertising on Video-Sharing Platforms in the Toy and Food Categories in Spain.
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- Media & Communication, 2023, v. 11, n. 4, p. 214, doi. 10.17645/mac.v11i4.7141
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- Article
In the Warcraft Universe We Trust: An Analysis of Transmedia Advertising Strategies in the World of Warcraft Video Game Series ("Battle Chest 3.0," "Cataclysm," and "Mists of Pandaria").
- Published in:
- International Journal of Communication (19328036), 2019, v. 13, p. 1507
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- Article
Family and socio-emotional relations in advertising of toys in the Christmas period.
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- Doxa Comunicación, 2019, n. 28, p. 151, doi. 10.31921/doxacom.n28a08
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- Article
Panorámica de las reclamaciones en publicidad y menores en Autocontrol (1998-2018).
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- Comunicación y Hombre, 2018, n. 15, p. 163
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- Article
Near-Death Experience in Video Games or How Looking Death in the Eyes Can Be a Sales Concept: The Case of Blasphemous from an Anthropological, Metaphysical, and Promotional Standpoint.
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- Escritura e Imagen, 2022, v. 18, p. 45, doi. 10.5209/esim.84833
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- Article
Visualización e interpretación de las interacciones en los mensajes de autolesiones no suicidas en Twitter.
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- Redes, 2023, v. 34, n. 2, p. 238, doi. 10.5565/rev/redes.996
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- Article
Video Games Set in the Middle Ages.
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- Games & Culture, 2018, v. 13, n. 5, p. 521, doi. 10.1177/1555412015627068
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- Article