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DISTINGUISHING CHARACTERISTICS OF BLOOD DONOR SEGMENTS DEFINED IN TERMS OF DONATION FREQUENCY.
- Published in:
- Journal of Health Care Marketing, 1986, v. 6, n. 2, p. 38
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- Article
Attitudes Toward Product Differentiation: A Social Utility Perspective.
- Published in:
- Journal of Public Policy & Marketing, 1987, v. 6, n. 1, p. 142
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- Publication type:
- Article
"Don't Know" Item Nonresponse in a Telephone Survey: Effects of Question Form and Respondent Characteristics.
- Published in:
- Journal of Marketing Research (JMR), 1987, v. 24, n. 4, p. 418, doi. 10.2307/3151390
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- Article
Effects of Perceived Organizational Factors on Role Stress--Job Attitude Relationships.
- Published in:
- Journal of Management, 1988, v. 14, n. 1, p. 41, doi. 10.1177/014920638801400105
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- Article
Investigating Factors Affecting Brand Awareness of Virtual Advertising.
- Published in:
- Journal of Sport Management, 2009, v. 23, n. 4, p. 511, doi. 10.1123/jsm.23.4.511
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- Article
From the Editors.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2010, v. 32, n. 2, p. 1, doi. 10.1080/10641734.2010.10505280
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- Article
From the Editors.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2009, v. 31, n. 1, p. 1, doi. 10.1080/10641734.2009.10505252
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- Publication type:
- Article
From the Editors.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2008, v. 30, n. 2, p. 1, doi. 10.1080/10641734.2008.10505242
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- Publication type:
- Article
From the Editors.
- Published in:
- Journal of Current Issues & Research in Advertising (CTC Press), 2005, v. 27, n. 1, p. 1, doi. 10.1080/10641734.2005.10505169
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- Publication type:
- Article
The impact of attributions about life events on perceptions of foreign products: Contrasts in individualism and collectivism.
- Published in:
- Psychology & Marketing, 2007, v. 24, n. 1, p. 41, doi. 10.1002/mar.20152
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- Article
An Examination of the Dimensionality of Satisfaction with Housing.
- Published in:
- Psychology & Marketing, 1987, v. 4, n. 4, p. 339
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- Publication type:
- Article
THE IMPACT OF AGE OF CHILDREN ON SATISFACTION AND SATISFACTION RELATIONSHIPS: THE CASE OF VIDEO GAMES.
- Published in:
- Advances in Consumer Research, 1984, v. 11, n. 1, p. 324
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- Article
RACE AND SEX DIFFERENCES OF CHILDREN IN SATISFACTION AND OTHER FACTORS ASSOCIATED WITH VIDEO GAMES.
- Published in:
- Advances in Consumer Research, 1984, v. 11, n. 1, p. 94
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- Article
RELIABILITY AND VALIDITY ASSESSMENT OF PATTERNS OF INFORMATION SOURCE USAGE.
- Published in:
- Advances in Consumer Research, 1983, v. 10, n. 1, p. 673
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- Publication type:
- Article
AN EXTENSION OF THE BOURNE TYPOLOGY OF REFERENCE GROUP INFLUENCE ON PRODUCT-RELATED DECISIONS.
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- Journal of Business & Psychology, 1989, v. 4, n. 1, p. 65, doi. 10.1007/BF01023039
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- Article
Perceived Societal Benefit of Selected Product Classes: A Test of a Product Differentiation Framework.
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- Journal of Macromarketing, 1989, v. 9, n. 2, p. 44, doi. 10.1177/027614678900900206
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- Publication type:
- Article
A New Approach to Measuring Socially Responsible Consumption Tendencies.
- Published in:
- Journal of Macromarketing, 1988, v. 8, n. 1, p. 5, doi. 10.1177/027614678800800102
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- Publication type:
- Article
On Interaction Classification.
- Published in:
- Educational & Psychological Measurement, 1980, v. 40, n. 4, p. 841, doi. 10.1177/001316448004000405
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- Publication type:
- Article