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UNE ÉTUDE EXPLORATOIRE DE QUELQUES ANTÉCÉDENTS DE LA CONSOMMATION SOCIALEMENT RESPONSABLE (CSR).
- Published in:
- Revue Française du Marketing, 2009, n. 223, p. 39
- By:
- Publication type:
- Article
Understanding Consumers’ Ethical Justifications: A Scale for Appraising Consumers’ Reasons for Not Behaving Ethically.
- Published in:
- 2009
- By:
- Publication type:
- Report