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Corporate Leanwashing and Consumer Beliefs About Obesity.
- Published in:
- Current Nutrition Reports, 2017, v. 6, n. 3, p. 206, doi. 10.1007/s13668-017-0210-1
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- Publication type:
- Article
CONFUSION AT THE BOTTOM OF THE PYRAMID IN BRAZIL.
- Published in:
- Revista Interdisciplinar de Marketing (RIMAR), 2017, v. 7, n. 1, p. 86
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- Publication type:
- Article
Improving Private Sector Impact on Poverty Alleviation: A COST-BASED TAXONOMY.
- Published in:
- California Management Review, 2015, v. 57, n. 2, p. 20, doi. 10.1525/cmr.2015.57.2.20
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- Publication type:
- Article
CORPORATE SOCIAL RESPONSIBILITY DOES NOT AVERT THE TRAGEDY OF THE COMMONS. CASE STUDY: COCA-COLA INDIA.
- Published in:
- 2014
- By:
- Publication type:
- Case Study
Leanwashing: A HIDDEN FACTOR IN THE OBESITY CRISIS.
- Published in:
- California Management Review, 2014, v. 56, n. 4, p. 5, doi. 10.1525/cmr.2014.56.4.5
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- Publication type:
- Article
"Doing Well by Doing Good": THE GRAND ILLUSION.
- Published in:
- California Management Review, 2011, v. 53, n. 2, p. 69, doi. 10.1525/cmr.2011.53.2.69
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- Publication type:
- Article
CSR Stuck in a Logical Trap.
- Published in:
- California Management Review, 2011, v. 53, n. 2, p. 105, doi. 10.1525/cmr.2011.53.2.105
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- Publication type:
- Article
Challenges in Marketing Socially Useful Goods to the Poor.
- Published in:
- California Management Review, 2010, v. 52, n. 4, p. 29, doi. 10.1525/cmr.2010.52.4.29
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- Publication type:
- Article
Romanticising the poor harms the poor.
- Published in:
- Journal of International Development, 2009, v. 21, n. 1, p. 76, doi. 10.1002/jid.1491
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- Publication type:
- Article
Employment, not microcredit, is the solution.
- Published in:
- Journal of Corporate Citizenship, 2008, n. 32, p. 23, doi. 10.9774/GLEAF.4700.2008.wi.00004
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- Publication type:
- Article
Innovation in poor countries.
- Published in:
- Issues in Science & Technology, 2008, v. 24, n. 3, p. 15
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- Publication type:
- Article
Doing well by doing good—case study: ‘Fair & Lovely' whitening cream.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 2007, v. 28, n. 13, p. 1351, doi. 10.1002/smj.645
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- Publication type:
- Article
The Mirage of Marketing to the Bottom of the Pyramid: HOW THE PRIVATE SECTOR CAN HELP ALLEVIATE POVERTY.
- Published in:
- California Management Review, 2007, v. 49, n. 4, p. 90, doi. 10.2307/41166407
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- Publication type:
- Article
Essence of Strategy: Controversial Choices.
- Published in:
- Journal of Management Science, 2007, v. 1, n. 2, p. 15
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- Publication type:
- Article
Misfortune at the Bottom of the Pyramid.
- Published in:
- Greener Management International, 2005, n. 51, p. 99, doi. 10.9774/gleaf.3062.2005.au.00009
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- Publication type:
- Article
Plant roles and decision autonomy in multinational plant networks
- Published in:
- Journal of Operations Management, 2004, v. 22, n. 5, p. 489, doi. 10.1016/j.jom.2004.05.007
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- Publication type:
- Article
THE PLANT LOCATION DECISION IN MULTINATIONAL MANUFACTURING FIRMS: AN EMPIRICAL ANALYSIS OF INTERNATIONAL BUSINESS AND MANUFACTURING STRATEGY PERSPECTIVES.
- Published in:
- Production & Operations Management, 1999, v. 8, n. 2, p. 109, doi. 10.1111/j.1937-5956.1999.tb00365.x
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- Publication type:
- Article
Impact of Plant Size and Focus on Productivity: An Empirical Study.
- Published in:
- Management Science, 1996, v. 42, n. 7, p. 1065, doi. 10.1287/mnsc.42.7.1065
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- Publication type:
- Article
OUTPUT FLEXIBILITY--A COMPETITIVE ADVANTAGE FOR SMALL FIRMS.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1991, v. 12, n. 2, p. 101, doi. 10.1002/smj.4250120203
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- Publication type:
- Article
COMPETITIVE STRATEGY UNDER UNCERTAINTY.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1987, v. 8, n. 2, p. 187, doi. 10.1002/smj.4250080209
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- Publication type:
- Article
STRATEGIC IMPLICATIONS OF MARKET SHARE ATTRACTION MODELS.
- Published in:
- Management Science, 1985, v. 31, n. 5, p. 536, doi. 10.1287/mnsc.31.5.536
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- Publication type:
- Article
Multiple Point Competition.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1985, v. 6, n. 1, p. 87, doi. 10.1002/smj.4250060107
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- Publication type:
- Article
Generic Competitive Strategies -- An Analytical Approach.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1984, v. 5, n. 4, p. 367, doi. 10.1002/smj.4250050406
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- Publication type:
- Article
THE VALUE OF MARKET SHARE AND THE PRODUCT LIFE CYCLE--A GAME-THEORETIC MODEL.
- Published in:
- Management Science, 1984, v. 30, n. 6, p. 696, doi. 10.1287/mnsc.30.6.696
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- Publication type:
- Article
STOCHASTIC COST-VOLUME-PROFIT ANALYSIS IN A COMPETITIVE OLIGOPOLY.
- Published in:
- Decision Sciences, 1983, v. 14, n. 2, p. 187, doi. 10.1111/j.1540-5915.1983.tb00179.x
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- Publication type:
- Article
MINIMUM MARKET SHARE.
- Published in:
- Marketing Science, 1983, v. 2, n. 1, p. 75, doi. 10.1287/mksc.2.1.75
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- Publication type:
- Article
The Trade-Off Between Production and Transportation Costs in Determining Optimal Plant Size.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1983, v. 4, n. 1, p. 45, doi. 10.1002/smj.4250040105
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- Publication type:
- Article
Equilibrium Market Share--A Measure of Competitive Strength.
- Published in:
- Strategic Management Journal (John Wiley & Sons, Inc.) - 1980 to 2009, 1982, v. 3, n. 1, p. 43, doi. 10.1002/smj.4250030104
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- Publication type:
- Article