Found: 80

Select item for more details and to access through your institution.

  • 4. MARKETING MIX.

    Published in:
    1980
    By:
    • Kahler, Ruel C.;
    • Calabro, Pat
    Publication type:
    Abstract

  • 6.0 MARKETING HISTORY AND THEORY.

    Published in:
    Journal of Marketing, 1980, v. 44, n. 1, p. 104
    By:
    • Kahler, Ruel;
    • Gross, Walter;
    • Freiden, Jon B.;
    • Norvell, Douglass G.;
    • Soldner, Helmut;
    • Spencer, Ulrich M.
    Publication type:
    Article

  • 5.0 SPECIAL MARKETS.

    Published in:
    Journal of Marketing, 1980, v. 44, n. 1, p. 103
    By:
    • Gross, Walter;
    • Norvell, Douglass G.;
    • Pletcher, Barbara A.;
    • Soldner, Helmut;
    • Kahler, Ruel;
    • Penn Jr., William S.;
    • Hindersman, Charles H.
    Publication type:
    Article

  • 4.0 MARKETING MIX.

    Published in:
    Journal of Marketing, 1980, v. 44, n. 1, p. 100
    By:
    • Gross, Walter;
    • Kahler, Ruel;
    • Leonard, Myron;
    • Jolson, Marvin A.;
    • King, Robert L.;
    • Pletcher, Barbara A.;
    • Becherer, Richard C.;
    • Lammers, H. Bruce;
    • Dixon, Donald F.;
    • Schoell, William F.;
    • Rucks, Conway
    Publication type:
    Article

  • 3.0 MARKETING POLICY DECISIONS.

    Published in:
    Journal of Marketing, 1980, v. 44, n. 1, p. 98
    By:
    • Gross, Walter;
    • King, Robert L.;
    • Spencer, Ulrich M.;
    • Etzel, Michael J.;
    • Leonard, Myron;
    • Freiden, Jon B.;
    • Kahler, Ruel
    Publication type:
    Article

  • 1. MACROMARKETING.

    Published in:
    1977
    By:
    • Schoell, William F.;
    • Gable, Myron;
    • Lamb, Charles;
    • Plether, Barbara A.;
    • Penn, Jr., William S.;
    • Kahler, Ruel;
    • Michman, R. D.;
    • Hindersman, Charles H.;
    • Dixon, Donald F.
    Publication type:
    Abstract

  • 3. MARKETING POLICY.

    Published in:
    1977
    By:
    • Penn, William S.;
    • Pletcher, Barbara A.;
    • Thompson, John R.;
    • Gable, Myron;
    • Jackson, Jr., Donald W.;
    • Kahler, Ruel;
    • Lamb, Charles;
    • Michman, R. D.;
    • Mertes, John E.;
    • Wilemon, David L.;
    • Spencer, Ulric M.;
    • Jolson, Marvin A.
    Publication type:
    Abstract

  • 5. SPECIAL MARKETS.

    Published in:
    1977
    By:
    • Meissner, Frank;
    • Pletcher, Barbar A.;
    • Kahler, Ruel;
    • Jolson, Marvin A.;
    • Penn, William S.
    Publication type:
    Abstract

  • 4. MARKETING MIX.

    Published in:
    1977
    By:
    • Lamb, Charles;
    • Pletcher, Barbara A.;
    • Gross, Walter;
    • Dixon, Donald F.;
    • Kahler, Ruel;
    • Schoell, William F.;
    • Hindersman, Charles H.;
    • Michman, R. D.;
    • Penn, William S.
    Publication type:
    Abstract

  • 1. MACROMARKETING.

    Published in:
    1976
    By:
    • Lamb, Charles;
    • Hendon, Donald W.;
    • Spencer, Ulric M.;
    • Muhlbacher, Hans;
    • Becker, Stephen S.;
    • Penn, William S.;
    • LaPlaca, Peter J.;
    • Pletcher, Barbara A.;
    • Adams, Kendall A.;
    • Leonard, Myron;
    • Jolson, Marvin A.;
    • Jackson, Donald W.;
    • Michman, R. D.;
    • Kahler, Ruel;
    • Kropfberger, Dietrich;
    • McLaughlin, Daniel J.;
    • Becherer, Richard C.;
    • Gross, Walter
    Publication type:
    Abstract

  • 4. MARKETING MIX.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Pletcher, Barbara A.;
    • Kahler, Ruel;
    • Jackson, Donald W.;
    • Penn, William S.;
    • Hendon, Donald W.;
    • Mazze, Edward M.;
    • Becker, Stephen S.;
    • Lamb, Charles;
    • Michman, R. D.;
    • Sturmer, Gerhard;
    • Jolson, Marvin A.;
    • Gable, Myron
    Publication type:
    Abstract

  • 3. MARKETING POLICY DECISIONS.

    Published in:
    1976
    By:
    • Penn, William S.;
    • Gross, Walter;
    • Michman, R. D.;
    • Gable, Myron;
    • Pletcher, Barbara A.;
    • Kahler, Ruel;
    • Hendon, Donald W.;
    • LaPlaca, Peter J.;
    • Spencer, Ulric M.;
    • Kropfberger, Dietrick;
    • Jolson, Marvin A.;
    • Lamb, Charles;
    • Muhlbacher, Hans
    Publication type:
    Abstract

  • 5. SPECIAL MARKETS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • Pletcher, Barbara A.;
    • Adams, Kendall A.;
    • Penn, William S.;
    • Kahler, Ruel;
    • Gable, Myron;
    • Becker, Stephen S.
    Publication type:
    Abstract

  • SPECIAL MARKETS.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Kahler, Ruel;
    • Jolson, Marvin A.;
    • Penn, William S.;
    • Muhlbacher, Hans;
    • Walker, Bruce J.;
    • Fagan, C. L.
    Publication type:
    Abstract

  • MARKETING MIX.

    Published in:
    1976
    By:
    • Gross, Walter;
    • LaPlaca, Peter J.;
    • Lamb, Charles;
    • Fagen, C. L.;
    • Penn, William S.;
    • Jackson, Donald W.;
    • Hindersman, Charles H.;
    • King, Robert L.;
    • Muhlbacher, Hans;
    • Etzel, Michael J.;
    • Lanham, Ronald;
    • Grundy, Roy R.;
    • Kahler, Ruel;
    • Michman, R. D.;
    • Lowry, John R.;
    • Walker, Bruce J.;
    • Kirchner, D. F.;
    • Jolson, Marvin A.
    Publication type:
    Abstract

  • MARKETING HISTORY AND TRENDS.

    Published in:
    1976
    By:
    • Michman, R. D.;
    • King, Robert L.;
    • Kahler, Ruel;
    • Lamb, Charles
    Publication type:
    Abstract

  • SPECIAL MARKETS.

    Published in:
    1976
    By:
    • Penn, William S.;
    • Lowry, John R.;
    • Lamb, Charles;
    • Kahler, Ruel
    Publication type:
    Abstract

  • MARKETING MIX.

    Published in:
    1976
    By:
    • King, Robert L.;
    • Kahler, Ruel;
    • Schoell, William F.;
    • Jackson, Donald W.;
    • Hindersman, Charles H.;
    • Lamb, Charles;
    • Dixon, Donald F.;
    • Etzel, Michael J.;
    • Michman, R. D.;
    • Jolson, M. A.;
    • Walker, Bruce J.;
    • Fagan, C. L.;
    • Lowry, John R.
    Publication type:
    Abstract

  • MARKETING POLICY DECISIONS.

    Published in:
    1976
    By:
    • Michman, R. D.;
    • King, Robert L.;
    • Walker, Bruce J.;
    • Jackson, Donald W.;
    • Etzel, Michael J.;
    • Lowry, John R.;
    • Gross, Walter;
    • Kahler, Ruel;
    • Spencer, Ulric M.;
    • Lamb, Charles
    Publication type:
    Abstract

  • 17. RESEARCH AND FORECASTING.

    Published in:
    1975
    By:
    • LaPlaca, Peter J.;
    • Lamb, Charles;
    • Walker, Bruce J.;
    • Kahler, Ruel;
    • Michman, R. D.;
    • Spencer, Ulric M.;
    • Penn, William S.
    Publication type:
    Abstract

  • 12. MARKETING MANAGEMENT.

    Published in:
    1975
    By:
    • Kahler, Ruel;
    • Jolson, M. A.;
    • Penn, William S.
    Publication type:
    Abstract

  • 14. PLANNING AND STRATEGY.

    Published in:
    1975
    By:
    • Penn, William S.;
    • Spencer, Ulric M.;
    • Lamb, Charles;
    • LaPlaca, Peter J.;
    • Mazze, Edward M.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 16. REGIONAL ANALYSIS.

    Published in:
    1975
    By:
    • Kahler, Ruel;
    • Penn, William S.
    Publication type:
    Abstract

  • 3. CHANNELS OF DISTRIBUTION.

    Published in:
    1975
    By:
    • Kahler, Ruel
    Publication type:
    Abstract

  • 1. ADVERTISING AND PROMOTION.

    Published in:
    1975
    By:
    • King, Robert L.;
    • Michman, R. D.;
    • Kahler, Ruel;
    • Walker, Bruce J.;
    • Lamb, Charles;
    • Jolson, M. A.
    Publication type:
    Abstract

  • 21. STORAGE AND TRANSPORTATION.

    Published in:
    1975
    By:
    • Penn, William S.;
    • Schoell, William F.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 19. SALES MANAGEMENT AND SELLING.

    Published in:
    1975
    By:
    • Jolson, M. A.;
    • Lowry, John R.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 14. PLANNING AND STRATEGY.

    Published in:
    1975
    By:
    • Fagan, C. L.;
    • Kahler, Ruel;
    • Mazze, Edward M.;
    • Hendon, Donald W.
    Publication type:
    Abstract

  • 12. MARKETING MANAGEMENT.

    Published in:
    1975
    By:
    • Kahler, Ruel;
    • Olsen, Robert M.;
    • LaPlaca, Peter J.;
    • Penn, William S.;
    • Hendon, Donald W.;
    • Spencer, Ulric M.
    Publication type:
    Abstract

  • 1. ADVERTISING AND PROMOTION.

    Published in:
    1975
    By:
    • Walker, Bruce J.;
    • Penn, William S.;
    • Kahler, Ruel;
    • Mazze, Edward M.;
    • Olsen, Robert M.;
    • Lowry, John R.
    Publication type:
    Abstract

  • 15. PRICING.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • LaPlaca, Peter J.;
    • Kahler, Ruel;
    • Lamb, Charles
    Publication type:
    Abstract

  • 14. PLANNING AND STRATEGY.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Becherer, Richard C.;
    • Fagan, C. L.;
    • Schoell, William F.;
    • Kahler, Ruel;
    • Maruna, Tom
    Publication type:
    Abstract

  • 12. MARKETING MANAGEMENT.

    Published in:
    1975
    By:
    • Penn Jr., William S.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • MARKETING ABSTRACTS.

    Published in:
    Journal of Marketing, 1970, v. 34, n. 4, p. 88, doi. 10.2307/1250719
    By:
    • Penn, William S.;
    • Bearchel Jr., Charles A.;
    • Schendel, D. E.;
    • Gross, Walter;
    • Vandervoort, Stephanie;
    • Babione, F. A.;
    • Darden, William R.;
    • Disch, Wolfgang K. A.;
    • Dixon, Donald F.;
    • Eakin, Carl;
    • Emory, William;
    • Fox, Harold W.;
    • Goldstucker, Jac L.;
    • Gourley, David R.;
    • Halper, Donald G.;
    • Hasty, Ronald W.;
    • Hicks, Wyman;
    • Hindersman, Charles H.;
    • Kahler, Ruel;
    • King, Robert L.
    Publication type:
    Article

  • 22. Wholesaling.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Kahler, Ruel;
    • Babione, F. A.
    Publication type:
    Abstract

  • 17. Research and Forecasting.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Meissner, Frank;
    • Kahler, Ruel;
    • Wilemon, David L.;
    • Spencer, Ulric M.
    Publication type:
    Abstract

  • 12. Marketing Management.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Kahler, Ruel;
    • Fox, Harold W.;
    • Reinecke, John A.
    Publication type:
    Abstract

  • 19. Sales Management and Selling.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Gross, Walter;
    • Hindersman, Charles H.;
    • Babione, F. A.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 7. Governmental and Regulatory Aspects.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Fox, Harold W.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 9. Industrial Marketing.

    Published in:
    1970
    By:
    • Penn Jr., William S.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 20. Storage and Transportation.

    Published in:
    1969
    By:
    • Kahler, Ruel;
    • Reinecke, John A.;
    • Wilemon, David
    Publication type:
    Abstract

  • 14. Planning and Strategy.

    Published in:
    1969
    By:
    • Kahler, Ruel;
    • Fox, Harold W.
    Publication type:
    Abstract

  • 10. International Marketing.

    Published in:
    1969
    By:
    • Penn, Jr., William S.;
    • Worcester, Robert M.;
    • King, Robert L.;
    • Kahler, Ruel;
    • Meissner, Frank;
    • Wilemon, David;
    • Arnay, Oscar P.
    Publication type:
    Abstract

  • 7. Governmental and Regulatory Aspects.

    Published in:
    1969
    By:
    • Gross, Walter;
    • Spencer, Ulric M.;
    • Kahler, Ruel;
    • Hindersman, Charles H.;
    • Babione, F.A.
    Publication type:
    Abstract

  • 15. Pricing.

    Published in:
    1969
    By:
    • Penn, Jr., William S.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 10. International Marketing.

    Published in:
    1969
    By:
    • Penn, Jr., William S.;
    • Kahler, Ruel;
    • Meissner, Frank;
    • Hindersman, Charles H.;
    • Babione, F.A.
    Publication type:
    Abstract

  • 18. Retailing.

    Published in:
    1969
    By:
    • Penn, Jr., William S.;
    • Kahler, Ruel;
    • Babione, F.A.
    Publication type:
    Abstract

  • 12. Marketing Management.

    Published in:
    1969
    By:
    • Penn, Jr., William S.;
    • Kahler, Ruel;
    • Babione, F.A.;
    • Fox, Harold W.;
    • Smith, G.C.
    Publication type:
    Abstract

  • 18. Retailing.

    Published in:
    1968
    By:
    • Penn, William S.;
    • Kahler, Ruel;
    • Babione, F. A.;
    • Gross, Walter;
    • Hindersman, Charles H.
    Publication type:
    Abstract

  • 12. Marketing Management.

    Published in:
    1968
    By:
    • Penn, William S.;
    • Kahler, Ruel;
    • Goldstucker, Jac L.;
    • Lawler, John V.;
    • Gross, Walter;
    • Fox, Harold W.
    Publication type:
    Abstract