Found: 18
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Social Identity for Teenagers: Understanding Behavioral Intention to Participate in Virtual World Environment.
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- Journal of Theoretical & Applied Electronic Commerce Research, 2013, v. 8, n. 1, p. 1, doi. 10.4067/S0718-18762013000100002
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- Article
Omnichannel experience: Towards successful channel integration in retail.
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- Journal of Customer Behaviour, 2019, v. 18, n. 1, p. 17, doi. 10.1362/147539219X15633616548498
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- Article
CREATIVE BENCHMARKING IN MARKETING EDUCATION: COMPARING BEST PRACTICES AMONG DIVERGENT UNIVERSITIES.
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- Journal for Advancement of Marketing Education, 2004, v. 5, p. 27
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- Article
Searching for Value in Researching the Adoption and Use of M-services.
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- International Journal of e-Collaboration, 2007, v. 3, n. 3, p. 16, doi. 10.4018/jec.2007070102
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- Article
How Relevant Are Risk Perceptions, Effort, and Performance Expectancy in Mobile Banking Adoption?
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- International Journal of E-Business Research, 2018, v. 14, n. 2, p. 39, doi. 10.4018/IJEBR.2018040103
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- Article
Mobile Banking and Payment System: A Conceptual Standpoint.
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- International Journal of E-Business Research, 2017, v. 13, n. 2, p. 14, doi. 10.4018/IJEBR.2017040102
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- Article
On Some Misconceptions Concerning Digital Banking and Alternative Delivery Channels.
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- International Journal of E-Business Research, 2016, v. 12, n. 3, p. 1, doi. 10.4018/IJEBR.2016070101
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- Article
Becoming TikTok Famous: Strategies for Global Brands to Engage Consumers in an Emerging Market.
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- Journal of International Marketing, 2023, v. 31, n. 1, p. 106, doi. 10.1177/1069031X221129554
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- Article
DIGITAL AND SOCIAL MEDIA MARKETING USAGE IN B2B INDUSTRIAL SECTION.
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- Marketing Management Journal, 2012, v. 22, n. 2, p. 102
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- Article
Customer Environmental Values and Their Contribution to Loyalty in Industrial Markets.
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- Business Strategy & the Environment (John Wiley & Sons, Inc), 2016, v. 25, n. 7, p. 512, doi. 10.1002/bse.1882
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- Article
Adapting and Validating Scale of Customer Engagement in Online Travel Communities.
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- European Journal of Tourism Research, 2020, v. 25, p. 1, doi. 10.54055/ejtr.v25i.416
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- Article
Crowdsourcing in the Social Media Era: A Case Study of Industrial Marketers.
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- Journal of Marketing Development & Competitiveness, 2013, v. 7, n. 2, p. 122
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- Article
THE IMPACT OF MOBILE PHONE CAPABILITIES ON MOBILE SERVICE USAGE: EMPIRICAL EVIDENCE FROM FINLAND.
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- International Journal of Mobile Marketing, 2009, v. 4, n. 1, p. 4
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- Article
MOBILE MARKETING: FROM MARKETING STRATEGY TO MOBILE MARKETING CAMPAIGN IMPLEMENTATION.
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- International Journal of Mobile Marketing, 2008, v. 3, n. 1, p. 50
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- Article
INSIGHTS INTO THE IMPLEMENTATION OF MOBILE MARKETING CAMPAIGNS.
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- International Journal of Mobile Marketing, 2007, v. 2, n. 2, p. 10
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- Article
INDIVIDUAL DIFFERENCES IN THE USE OF MOBILE SERVICES AMONG FINNISH CONSUMERS.
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- International Journal of Mobile Marketing, 2006, v. 1, n. 2, p. 4
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- Article
A REVIEW OF MOBILE MARKETING RESEARCH.
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- International Journal of Mobile Marketing, 2006, v. 1, n. 1, p. 30
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- Article
Understanding the Role of Social Media Content in Brand Loyalty: A Meta-Analysis of User-Generated Content Versus Firm-Generated Content.
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- Journal of Interactive Marketing, 2023, v. 58, n. 4, p. 400, doi. 10.1177/10949968231157281
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- Article