Language and advertising effectiveness: code-switching in the Korean marketplace.
- Published in:
- International Journal of Advertising, 2017, v. 36, n. 3, p. 477, doi. 10.1080/02650487.2015.1128869
- By:
- Publication type:
- Article
Works by Jungsun Ahn
Results: 7
1
2
The effect of social media on social capital and life-satisfaction in the case of college sports.
- Published in:
- Atlantic Journal of Communication, 2023, v. 31, n. 3, p. 227, doi. 10.1080/15456870.2022.2061712
- By:
- Publication type:
- Article
3
ENHANCING RECALL AND RECOGNITION FOR BRAND NAMES AND BODY COPY.
- Published in:
- Journal of Advertising, 2008, v. 37, n. 3, p. 107, doi. 10.2753/JOA0091-3367370308
- By:
- Publication type:
- Article
4
The Effects of Actual Human Size Display and Stereoscopic Presentation on Users' Sense of Being Together with and of Psychological Immersion in a Virtual Character.
- Published in:
- CyberPsychology, Behavior & Social Networking, 2014, v. 17, n. 7, p. 483, doi. 10.1089/cyber.2013.0455
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- Publication type:
- Article
5
A content analysis of television food advertising to children: comparing low and general-nutrition food.
- Published in:
- International Journal of Consumer Studies, 2016, v. 40, n. 2, p. 201, doi. 10.1111/ijcs.12243
- By:
- Publication type:
- Article
6
Promoting Giving Campaigns in University Websites: A Cross-cultural Comparison between the United States and South Korea.
- Published in:
- Journal of Promotion Management, 2016, v. 22, n. 1, p. 122, doi. 10.1080/10496491.2015.1107015
- By:
- Publication type:
- Article
7
Thin Female Characters in Children's Television Commercials: A Content Analysis of Gender Stereotype.
- Published in:
- American Communication Journal, 2016, v. 18, n. 2, p. 27
- By:
- Publication type:
- Article