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The FUTURES Golf Tour Case Study: Sponsorship Sales and Eduselling.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 4, p. 248
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- Publication type:
- Article
Tara Nott Case Study: Celebrity Endorsements and Image Matching.
- Published in:
- Sport Marketing Quarterly, 2002, v. 11, n. 3, p. 186
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- Publication type:
- Article