Found: 24
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Revolutionizing consumer insights: the impact of fMRI in neuromarketing research.
- Published in:
- Future Business Journal, 2024, v. 10, n. 1, p. 1, doi. 10.1186/s43093-024-00371-z
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- Article
Exploring the Triggering Mechanism of Different Word-of-Mouth Intentions by Guest Experience and Well-Being Perception.
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- SAGE Open, 2024, v. 14, n. 2, p. 1, doi. 10.1177/21582440241264015
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- Article
A Mediated-Moderated Model for Innovation Attributes and E-Commerce Adoption of SMEs.
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- International Journal of Electronic Commerce Studies, 2022, v. 13, n. 3, p. 185, doi. 10.7903/ijecs.2139
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- Article
Cognitive image, affective image, cultural dimensions, and conative image: A new conceptual framework.
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- Frontiers in Psychology, 2022, v. 13, p. 1, doi. 10.3389/fpsyg.2022.935814
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- Article
Post Covid-19 Pandemic And The Rise Of eSports In Malaysia.
- Published in:
- e-BANGI Journal, 2022, v. 19, n. 7, p. 238, doi. 10.17576/ebangi.2022.1907.18
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- Article
The Effects of Green Intellectual Capital on Green Innovation: A Green Supply Chain Integration Perspective.
- Published in:
- Frontiers in Psychology, 2022, v. 13, p. 1, doi. 10.3389/fpsyg.2022.830716
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- Article
Effects of Stores' Environmental Components on Chinese Consumers' Emotions and Intentions to Purchase Luxury Brands: Integrating Partial Least Squares-Structural Equation Modeling and Fuzzy-Set Qualitative Comparative Analysis Approaches.
- Published in:
- Frontiers in Psychology, 2022, v. 13, p. 1, doi. 10.3389/fpsyg.2022.840413
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- Article
Self-Perception or Objective State: A Further Study of the Effects of Retirement on Health.
- Published in:
- Frontiers in Psychology, 2022, v. 13, p. 1, doi. 10.3389/fpsyg.2022.820972
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- Article
The Relationship between the Frequency of Technology Use and Electronic Commerce Adoption among Small and Medium-Sized Enterprises in Kuwait.
- Published in:
- Asian Journal of Business & Accounting, 2022, v. 15, n. 1, p. 207, doi. 10.22452/ajba.vol15no1.7
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- Article
Understanding Consumer Attitude Towards Persons with Disabilities.
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- Asia-Pacific Journal of Innovation in Hospitality & Tourism, 2021, v. 10, n. 3, p. 243
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- Article
Uncertainty Avoidance as a Moderating Factor to the Self-Congruity Concept: The Development of a Conceptual Framework.
- Published in:
- SAGE Open, 2021, v. 11, n. 1, p. 1, doi. 10.1177/21582440211001860
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- Article
Effect of Ethical Leadership of Company’s CSR on Employee CSR Engagement in the Era of Digital Industry Revolution.
- Published in:
- KnE Social Sciences, 2019, v. 2019, p. 666, doi. 10.18502/kss.v3i22.5081
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- Article
Ethics in Neuromarketing and its Implications on Business to Stay Vigilant.
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- KnE Social Sciences, 2019, v. 2019, p. 687, doi. 10.18502/kss.v3i22.5082
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- Article
The Impact of Eye Tracking on Neuromarketing for Genuine Value-Added Applications.
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- Global Business & Management Research, 2018, v. 10, n. 1, p. 1
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- Article
The Effect of Self-Serving Bias on Trading Decisions and its Solution Mechanisms: An Experimental Study.
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- Global Business & Management Research, 2018, v. 10, n. 1, p. 67
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- Article
Green Purchase Intention of Laundry Detergent Powder in Presence of Eco-Friendly Brand.
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- Global Business & Management Research, 2017, v. 9, p. 128
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- Article
Consumer Responses towards Corporate Social Responsibility Electronic Brands in Malaysia.
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- Global Business & Management Research, 2017, v. 9, p. 347
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- Article
Determining consumer purchase intentions toward counterfeit luxury goods in Malaysia.
- Published in:
- Asia Pacific Management Review, 2016, v. 21, n. 4, p. 219, doi. 10.1016/j.apmrv.2016.07.003
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- Article
AGE DIFFERENCES IN BEHAVIORAL INTENTION TO USE INTERNET MARKETING: A COMPARATIVE STUDY BETWEEN MALAYSIAN AND TAIWANESE.
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- International Journal of Business & Society, 2015, v. 16, n. 3, p. 386
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- Article
Service Quality and Innovation in Malaysian Post Offices: An Empirical Study.
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- Global Business & Organizational Excellence, 2015, v. 35, n. 1, p. 55, doi. 10.1002/joe.21645
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- Article
Marketing strategies to improve the sales of bakery products of small-medium enterprise (SMEs) in Malaysia.
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- International Food Research Journal, 2014, v. 21, n. 6, p. 2101
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THE DETERMINANTS OF PERCEIVED SERVICE QUALITY ON CUSTOMER LOYALTY IN POST OFFICE: MEDIATING ROLE OF SERVICE INNOVATION.
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- International Journal of Organizational Innovation, 2014, v. 7, p. 77
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- Article
OPERATIONALISING CORPORATE SOCIAL RESPONSIBILITY (CSR) AND THE DEVELOPMENT DEBATE.
- Published in:
- Asian Academy of Management Journal, 2014, v. 19, n. 1, p. 169
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- Article
Investigating the preference for green packaging in consumer product choices: A choice-based conjoint approach.
- Published in:
- Business Management Dynamics, 2013, v. 3, n. 2, p. 84
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- Article