REWARD AND CONSUMER BRAND ENGAGEMENT: BUILDING BRAND LOYALTY IN THE ON-DEMAND SERVICE PLATFORM.
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- Indonesian Journal of Business & Entrepreunership, 2024, v. 10, n. 3, p. 467, doi. 10.17358/IJBE.10.3.467
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Works matching AU Hidayat, Desman
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The roles of gamification, knowledge creation, and entrepreneurial orientation towards firm performance.
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- International Journal of Innovation Studies, 2022, v. 6, n. 4, p. 229, doi. 10.1016/j.ijis.2022.07.002
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