Consumer-brand relationship in the context of Chinese culture: A theoretical construct and empirical study.
- Published in:
- Frontiers of Business Research in China, 2009, v. 3, n. 4, p. 493, doi. 10.1007/s11782-009-0024-0
- By:
- Publication type:
- Article
Works matching AU He, Jiaxun
Results: 9
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Transference or severance: An exploratory study on brand relationship quality of China’s time-honored brands based on intergenerational influence.
- Published in:
- Frontiers of Business Research in China, 2008, v. 2, n. 4, p. 518, doi. 10.1007/s11782-008-0030-7
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- Publication type:
- Article
3
SELF OR OTHER: COMPATIBILITY BETWEEN EMOTION AND MESSAGE REFERENT.
- Published in:
- Social Behavior & Personality: an international journal, 2014, v. 42, n. 9, p. 1575, doi. 10.2224/sbp.2014.42.9.1575
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- Publication type:
- Article
4
Analysis of the mechanical transfer characterization between lodged sugarcane and the cutter by simulation modeling with UMAT subroutine.
- Published in:
- International Journal of Agricultural & Biological Engineering, 2024, v. 17, n. 3, p. 39, doi. 10.25165/j.ijabe.20241703.8880
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- Publication type:
- Article
5
The Impact of Brand Transposition Strategies and Firm Type on Consumer Ratings of Brand: An Analytical Study of Cosmetic Brands.
- Published in:
- Journal of Global Marketing, 2021, v. 34, n. 1, p. 56, doi. 10.1080/08911762.2020.1781319
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- Publication type:
- Article
6
Improving attitudes toward brands with global consumer culture positioning: The triggering role of emotions.
- Published in:
- Canadian Journal of Administrative Sciences (John Wiley & Sons, Inc.), 2024, v. 41, n. 3, p. 343, doi. 10.1002/cjas.1746
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- Publication type:
- Article
7
Formononetin attenuates cigarette smoke‐induced COPD in mice by suppressing inflammation, endoplasmic reticulum stress, and apoptosis in bronchial epithelial cells via AhR/CYP1A1 and AKT/mTOR signaling pathways.
- Published in:
- Phytotherapy Research, 2024, v. 38, n. 3, p. 1278, doi. 10.1002/ptr.8104
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- Publication type:
- Article
8
CENTRIFUGAL SPRAYING SYSTEM DESIGN AND DROPLET DISTRIBUTION CHARACTERIZATION FOR MAIZE PLANT PROTECTION UAV.
- Published in:
- INMATEH - Agricultural Engineering, 2024, v. 73, n. 2, p. 73, doi. 10.35633/inmateh-73-06
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- Publication type:
- Article
9
Effects of Water Absorption on the Insulating Properties of Polypropylene.
- Published in:
- Energies (19961073), 2024, v. 17, n. 18, p. 4576, doi. 10.3390/en17184576
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- Publication type:
- Article