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Exploring Factors Influencing Neuromarketing Implementation in Malaysian Universities: Barriers and Enablers.
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- Sustainability (2071-1050), 2023, v. 15, n. 5, p. 4603, doi. 10.3390/su15054603
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- Article
Role of Augmented Reality in Changing Consumer Behavior and Decision Making: Case of Pakistan.
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- Sustainability (2071-1050), 2021, v. 13, n. 24, p. 14064, doi. 10.3390/su132414064
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- Article
Neuroimaging Techniques in Advertising Research: Main Applications, Development, and Brain Regions and Processes.
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- Sustainability (2071-1050), 2021, v. 13, n. 11, p. 6488, doi. 10.3390/su13116488
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- Article
Factors stimulating value micro-businesses attribute to digital marketing technology (DMT) adoption.
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- PLoS ONE, 2021, v. 16, n. 12, p. 1, doi. 10.1371/journal.pone.0260145
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- Article
DESTINATION ENVIRONMENTAL BRANDING AND SUSTAINABLE ECO-CONSCIOUS CONSUMER.
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- Transformations in Business & Economics, 2022, v. 21, n. 2, p. 121
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- Article
Relationship between Different Dimensions of Workplace Spirituality and Psychological Well-Being: Measuring Mediation Analysis through Conditional Process Modeling.
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- International Journal of Environmental Research & Public Health, 2022, v. 19, n. 18, p. N.PAG, doi. 10.3390/ijerph191811244
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- Article
A global research trends of neuromarketing: 2015-2020.
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- Revista de Comunicación, 2022, v. 21, n. 1, p. 15, doi. 10.26441/RC21.1-2022-A1
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- Article
The Relationship Between Internal Employer Branding and Talent Retention: A Theoretical Investigation for the Development of a Conceptual Framework.
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- Frontiers in Psychology, 2022, v. 13, p. 1, doi. 10.3389/fpsyg.2022.859614
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- Article