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Business-to-Business Projects, Task Configuration, and Innovation.
- Published in:
- Journal of Marketing Research (JMR), 2023, v. 60, n. 1, p. 72, doi. 10.1177/00222437221105828
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- Article
Who We Are and How We Govern: The Effect of Identity Orientation on Governance Choice.
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- Journal of Marketing, 2023, v. 87, n. 1, p. 45, doi. 10.1177/00222429221094027
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- Article
When the Honeymoon Is Over: A Theory of Relationship Liabilities and Evolutionary Processes.
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- Journal of Marketing, 2022, v. 86, n. 6, p. 32, doi. 10.1177/00222429211062247
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- Article
Mobilizing the Temporary Organization: The Governance Roles of Selection and Pricing.
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- Journal of Marketing, 2021, v. 85, n. 4, p. 85, doi. 10.1177/0022242920982545
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- Article
The Temporary Marketing Organization.
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- Journal of Marketing, 2019, v. 83, n. 2, p. 1, doi. 10.1177/0022242918813119
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- Article
Relationship Governance Dynamics: The Roles of Partner Selection Efforts and Mutual Investments.
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- Journal of Marketing Research (JMR), 2018, v. 55, n. 5, p. 704, doi. 10.1177/0022243718801325
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- Article
Forms of Competition and Outcomes in Dual Distribution Channels: The Distributor's Perspective.
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- Marketing Science, 2015, v. 34, n. 1, p. 160, doi. 10.1287/mksc.2014.0880
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- Article
Bringing "Place" Back In: Regional Clusters, Project Governance, and New Product Outcomes.
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- Journal of Marketing, 2014, v. 78, n. 6, p. 1, doi. 10.1509/jm.13.0524
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- Article
Why Do Customers Get More Than They Need? How Organizational Culture Shapes Product Capability Decisions.
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- Journal of Marketing, 2013, v. 77, n. 1, p. 1, doi. 10.1509/jm.10.0182
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- Article
Consistency Judgments, Embeddedness, and Relationship Outcomes in Interorganizational Networks.
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- Management Science, 2012, v. 58, n. 5, p. 996, doi. 10.1287/mnsc.1110.1462
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- Article
Performance Implications of Mismatched Governance Regimes Across External and Internal Relationships.
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- Journal of Marketing, 2011, v. 75, n. 2, p. 1, doi. 10.1509/jmkg.75.2.1
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- Article
THE ORGANIZATION OF REGIONAL CLUSTERS.
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- Academy of Management Review, 2009, v. 34, n. 4, p. 623, doi. 10.5465/amr.34.4.zok623
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- Article
Interfirm Monitoring, Social Contracts, and Relationship Outcomes.
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- Journal of Marketing Research (JMR), 2007, v. 44, n. 3, p. 425, doi. 10.1509/jmkr.44.3.425
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Friends, Businesspeople, and Relationship Roles: A Conceptual Framework and a Research Agenda.
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- Journal of Marketing, 2006, v. 70, n. 3, p. 90, doi. 10.1509/jmkg.70.3.90
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- Article
Relationship Governance in a Supply Chain Network.
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- Journal of Marketing, 2004, v. 68, n. 1, p. 73, doi. 10.1509/jmkg.68.1.73.24037
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- Article
Plural Governance in Industrial Purchasing.
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- Journal of Marketing, 2003, v. 67, n. 4, p. 18, doi. 10.1509/jmkg.67.4.18.18689
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- Article
Specific Investments in Marketing Relationships: Expropriation and Bonding Effects.
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- Journal of Marketing Research (JMR), 2003, v. 40, n. 2, p. 210, doi. 10.1509/jmkr.40.2.210.19223
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- Article
Choice of Supplier in Embedded Markets: Relationship and Marketing Program Effects.
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- Journal of Marketing, 2001, v. 65, n. 2, p. 54, doi. 10.1509/jmkg.65.2.54.18254
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- Article
Opportunism in Interfirm Relationships: Forms, Outcomes, and Solutions.
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- Journal of Marketing, 2000, v. 64, n. 4, p. 36, doi. 10.1509/jmkg.64.4.36.18070
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- Article
Vertical Territorial Restrictions and Public Policy: Theories and Industry Evidence.
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- Journal of Marketing, 1999, v. 63, n. 4, p. 121, doi. 10.2307/1251978
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- Article
Information Asymmetry and Levels of Agency Relationships.
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- Journal of Marketing Research (JMR), 1998, v. 35, n. 3, p. 277, doi. 10.2307/3152028
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- Article
Managing Gray Markets Through Tolerance of Violations: A Transaction Cost Perspective.
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- Managerial & Decision Economics, 1998, v. 19, n. 3, p. 157, doi. 10.1002/(SICI)1099-1468(199805)19:3<157::AID-MDE880>3.0.CO;2-E
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- Article
Managing Promotion Program Participation Within Manufacturer-Retailer Relationships.
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- Journal of Marketing, 1998, v. 62, n. 1, p. 58, doi. 10.1177/002224299806200106
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Transaction cost analysis: Past, present, and future applications.
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- Journal of Marketing, 1997, v. 61, n. 4, p. 30, doi. 10.1177/002224299706100403
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Controlling Supplier Opportunism in Industrial Relationships.
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- Journal of Marketing Research (JMR), 1996, v. 33, n. 4, p. 431, doi. 10.2307/3152214
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Vendor consideration and switching behavior for buyers in high-technology markets.
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- Journal of Marketing, 1995, v. 59, n. 3, p. 30, doi. 10.1177/002224299505900303
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- Article
Understanding Dual Distribution: The Case of Reps and House Accounts.
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- Journal of Law, Economics & Organization, 1995, v. 11, n. 1, p. 189
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- Article
Interorganizational Governance in Marketing Channels.
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- Journal of Marketing, 1994, v. 58, n. 1, p. 71, doi. 10.1177/002224299405800106
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- Article
The Nature of Organizational Search in High Technology Markets.
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- Journal of Marketing Research (JMR), 1993, v. 30, n. 2, p. 220, doi. 10.2307/3172829
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- Article
THE SHADOW OF THE FUTURE: EFFECTS OF ANTICIPATED INTERACTION AND FREQUENCY OF CONTACT ON BUY-SELLER COOPERATION.
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- Academy of Management Journal, 1992, v. 35, n. 2, p. 265, doi. 10.2307/256374
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- Article
Do Norms Matter in Marketing Relationships?
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- Journal of Marketing, 1992, v. 56, n. 2, p. 32, doi. 10.1177/002224299205600203
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Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer- Supplier Relationships.
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- Journal of Marketing Research (JMR), 1990, v. 27, n. 1, p. 24, doi. 10.2307/3172548
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The Role of Dependence Balancing in Safeguarding Transaction-Specific Assets in Conventional Channels.
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- Journal of Marketing, 1988, v. 52, n. 1, p. 20, doi. 10.1177/002224298805200103
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- Article
PERFORMANCE OF COMMERCIAL TELEVISION STATIONS AS AN OUTCOME OF INTERORGANIZATIONAL LINKAGES AND ENVIRONMENTAL CONDITIONS.
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- Academy of Management Journal, 1987, v. 30, n. 1, p. 71, doi. 10.2307/255896
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- Article