Found: 15
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Consumers' Situational Curiosity: A Review of Research on Antecedents and Consequences of Curiosity in Marketing-Relevant Situations.
- Published in:
- Marketing ZFP - Journal of Research & Management, 2022, v. 44, n. 1, p. 37
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- Article
Why and under which Conditions are Price Lotteries Effective at Promoting Products?
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- Marketing ZFP - Journal of Research & Management, 2014, v. 36, n. 3, p. 176, doi. 10.15358/0344-1369_2014_3_176
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- Article
The Influence of Green Consumption Values on How Consumers Form Overall Sustainability Perceptions of Food Products and Brands.
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- Journal of Sustainable Marketing, 2023, v. 4, n. 1, p. 44, doi. 10.51300/JSM-2023-103
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- Article
How providing public COVID-19 mitigation instructions in a foreign language can increase people's sense of control.
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- PLoS ONE, 2022, v. 17, n. 11, p. 1, doi. 10.1371/journal.pone.0277366
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- Article
Barriers and Facilitators of Purchasing from Short Food Supply Chains: Evidence from Consumer Focus Groups in Germany, Spain, Greece and Hungary.
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- International Journal of Food Studies, 2022, v. 11, p. S1207, doi. 10.7455/ijfs/11.SI.2022.a7
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- Publication type:
- Article
Barriers and Facilitators of Purchasing from Short Food Supply Chains: Evidence from Consumer Focus Groups in Germany, Spain, Greece and Hungary.
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- International Journal of Food Studies, 2022, p. SI208, doi. 10.7455/10.7455/ijfs/11.si.2022.a7
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- Publication type:
- Article
Barriers and Facilitators of Purchasing from Short Food Supply Chains in Europe: Insights from a Stakeholder Perspective.
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- International Journal of Food Studies, 2022, v. 11, p. S1195, doi. 10.7455/ijfs/11.SI.2022.a6
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- Publication type:
- Article
Barriers and Facilitators of Purchasing from Short Food Supply Chains in Europe: Insights from a Stakeholder Perspective.
- Published in:
- International Journal of Food Studies, 2022, p. SI196, doi. 10.7455/ijfs/11.SI.2022.a6
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- Article
The Advantage of Trustworthiness or the Drawback of Being Outdated? How Brand Anthropomorphism Shapes the Effects of Brand Age Cues.
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- Advances in Consumer Research, 2022, v. 50, p. 366
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- Article
When Curiosity Helps to Make Sense of It: How Ad-Evoked Curiosity Affects the Evaluation of Low-Fit Brand Extensions.
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- Advances in Consumer Research, 2020, v. 48, p. 420
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- Publication type:
- Article
Any Item, Only $10! When and Why Same-Price Promotions Can Reduce Regret and the Pain of Paying.
- Published in:
- Advances in Consumer Research, 2020, v. 48, p. 357
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- Publication type:
- Article
Does Curiosity Make Consumers Less Critical? Effects of Ad-Induced Curiosity on Persuasion Knowledge and Counterarguing.
- Published in:
- Advances in Consumer Research, 2019, v. 47, p. 650
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- Publication type:
- Article
Through rose‐tinted glasses: How inducing and resolving curiosity makes consumers less skeptical and improves their product evaluations.
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- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2024, v. 34, n. 1, p. 92, doi. 10.1002/jcpy.1369
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- Article
Augmented reality marketing and consumer‒brand relationships: How closeness drives brand love.
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- Psychology & Marketing, 2024, v. 41, n. 4, p. 819, doi. 10.1002/mar.21953
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- Article
Can augmented reality satisfy consumers' need for touch?
- Published in:
- Psychology & Marketing, 2022, v. 39, n. 3, p. 508, doi. 10.1002/mar.21618
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- Article