Found: 5
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New rules of social media shopping: Personality differences of U.S. Gen Z versus Gen X market mavens.
- Published in:
- Journal of Consumer Behaviour, 2021, v. 20, n. 4, p. 884, doi. 10.1002/cb.1893
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- Article
Gender Role Portrayals of Actors on Spanish-Language Television: A Content Analysis of Advertisements.
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- Business Journal of Hispanic Research, 2008, v. 2, n. 3, p. 36
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- Article
Aligning Communicated and Conceived Brand Promise in Professional Services Firms.
- Published in:
- Journal of Marketing Development & Competitiveness, 2013, v. 7, n. 2, p. 72
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- Article
When, Where, and How MBA Pre-requisite Coursework is Completed: The Impact on MBA Success.
- Published in:
- Journal of the Academy of Business Education, 2016, v. 17, p. 220
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- Publication type:
- Article
Pathways for 21<sup>st</sup> Century Learners: Integrating Industry-Based Certifications into the Marketing Curriculum.
- Published in:
- Journal of Higher Education Theory & Practice, 2017, v. 17, n. 1, p. 33
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- Article