Marketing and the structuration of organizational learning.
- Published in:
- Marketing Theory, 2009, v. 9, n. 3, p. 341, doi. 10.1177/1470593109338146
- By:
- Publication type:
- Article
Works matching AU Gassenheimer, Jule B.
Results: 23
1
2
Empirically Testing the Boundaries of Benevolence in Asymmetric Channel Relations: A Response to Economic Dependence.
- Published in:
- Journal of Managerial Issues, 2004, v. 16, n. 1, p. 29
- By:
- Publication type:
- Article
3
The Influence Of Product Customization And Supplier Selection On Future Intentions: The Mediating Effects Of Salesperson And Organizational Trust(*).
- Published in:
- Journal of Managerial Issues, 2001, v. 13, n. 4, p. 418
- By:
- Publication type:
- Article
4
The Role of Economic Value, Social Value, and Perceptions of Fairness in Interorganizational Relationship Retention Decisions.
- Published in:
- Journal of the Academy of Marketing Science, 1998, v. 26, n. 4, p. 322, doi. 10.1177/0092070398264005
- By:
- Publication type:
- Article
5
External and Internal Supplier Influences: Buyer Perceptions of Channel Outcomes.
- Published in:
- Journal of the Academy of Marketing Science, 1993, v. 21, n. 2, p. 155, doi. 10.1007/BF02894426
- By:
- Publication type:
- Article
6
UNDERGROUND ECONOMY AND MARKETING EXCHANGE: A MACRO PERSPECTIVE.
- Published in:
- Marketing Management Journal, 2007, v. 17, n. 2, p. 1
- By:
- Publication type:
- Article
7
Bleu Ribbon Chocolates: How Can Small Businesses Adapt to a Changing Environment?
- Published in:
- 2011
- By:
- Publication type:
- Case Study
8
Scaling and Measurement: A Quasi-Replicative Assessment Of Revised Version of INDSALES.
- Published in:
- Journal of Personal Selling & Sales Management, 1993, v. 13, n. 1, p. 65, doi. 10.1080/08853134.1993.10753937
- By:
- Publication type:
- Article
9
The Relevance of Ethical Salesperson Behavior on Relationship Quality: The Pharmaceutical Industry.
- Published in:
- Journal of Personal Selling & Sales Management, 1991, v. 11, n. 4, p. 39, doi. 10.1080/08853134.1991.10753888
- By:
- Publication type:
- Article
10
Marketing and Exchange.
- Published in:
- Journal of Marketing, 1987, v. 51, n. 4, p. 3, doi. 10.2307/1251244
- By:
- Publication type:
- Article
11
Relationship Roles and Triangle Dramas: Effects on Power Play and Sentiments in Industrial Channels.
- Published in:
- Marketing Letters, 1992, v. 3, n. 2, p. 187, doi. 10.1007/BF00993997
- By:
- Publication type:
- Article
12
From the Special Issue Guest Editors.
- Published in:
- Journal of Marketing Theory & Practice, 2016, v. 24, n. 3, p. 247, doi. 10.1080/10696679.2016.1186926
- By:
- Publication type:
- Article
13
THE MODERATING EFFECT OF SOLIDARITY AS CONDUCT: A THEORETICAL AND EMPIRICAL PERSPECTIVE.
- Published in:
- Journal of Marketing Theory & Practice, 2004, v. 12, n. 3, p. 48, doi. 10.1080/10696679.2004.11658524
- By:
- Publication type:
- Article
14
THE IMPACT OF DEMOGRAPHIC VARIABLES ON NEGOTIATORS' PROBLEM-SOLVING APPROACH: A TWO COUNTRY STUDY.
- Published in:
- Journal of Marketing Theory & Practice, 2002, v. 10, n. 1, p. 23, doi. 10.1080/10696679.2002.11501907
- By:
- Publication type:
- Article
15
Generalizing diversification theory across economic...
- Published in:
- Journal of Marketing Theory & Practice, 1998, v. 6, n. 1, p. 38, doi. 10.1080/10696679.1998.11501787
- By:
- Publication type:
- Article
16
Towards Improving Cross-Cultural Research:.
- Published in:
- Journal of International Consumer Marketing, 1995, v. 7, n. 2, p. 5, doi. 10.1300/J046v07n02_02
- By:
- Publication type:
- Article
17
International Mail Surveys:.
- Published in:
- Journal of International Consumer Marketing, 1993, v. 5, n. 1, p. 69, doi. 10.1300/J046v05n01_04
- By:
- Publication type:
- Article
18
INTERNET CHANNEL AND CANNIBALIZATION: AN EMPIRICAL ASSESSMENT OF SALES AGENTS' PERSPECTIVE.
- Published in:
- Journal of Personal Selling & Sales Management, 2010, v. 30, n. 3, p. 209, doi. 10.2753/PSS0885-3134300302
- By:
- Publication type:
- Article
19
THE PROBLEM SOLVING APPROACH OF INTERNATIONAL SALESPEOPLE: THE EXPERIENCE EFFECT.
- Published in:
- Journal of Personal Selling & Sales Management, 2004, v. 24, n. 1, p. 19, doi. 10.1080/08853134.2004.10749013
- By:
- Publication type:
- Article
20
IDENTIFYING THE LONE WOLF: A TEAM PERSPECTIVE.
- Published in:
- Journal of Personal Selling & Sales Management, 2003, v. 23, n. 3, p. 205, doi. 10.1080/08853134.2003.10748999
- By:
- Publication type:
- Article
21
BRIDGING THE DISTANCE BETWEEN US: HOW INITIAL RESPONSES TO SALES TEAM CONFLICT HELP SHAPE CORE SELLING TEAM OUTCOMES.
- Published in:
- Journal of Personal Selling & Sales Management, 2002, v. 22, n. 4, p. 247, doi. 10.1080/08853134.2002.10754312
- By:
- Publication type:
- Article
22
The Moderating Effects of Cultural Context in Buyer-Seller Negotiation.
- Published in:
- Journal of Personal Selling & Sales Management, 2000, v. 20, n. 1, p. 1, doi. 10.1080/08853134.2000.10754215
- By:
- Publication type:
- Article
23
SUPPLIER COMMITMENT IN RELATIONAL CONTRACT EXCHANGES WITH BUYERS: A STUDY OF INTERORGANIZATIONAL DEPENDENCE AND EXERCISED POWER.
- Published in:
- Journal of Management Studies (Wiley-Blackwell), 1994, v. 31, n. 1, p. 55, doi. 10.1111/j.1467-6486.1994.tb00332.x
- By:
- Publication type:
- Article