Found: 151

Select item for more details and to access through your institution.

  • Envisioning a Future for Macromarketing.

    Published in:
    Journal of Macromarketing, 2006, v. 26, n. 2, p. 214, doi. 10.1177/0276146706291037
    By:
    • Fisk, George
    Publication type:
    Article

  • RATIONAL EXUBERANCE: SILENCING THE ENEMIES OF GROWTH.

    Published in:
    2005
    By:
    • Mandel, Michael J.;
    • Fisk, George
    Publication type:
    Book Review

  • GLOBALIZATION AND ITS DISCONTENTS (Book).

    Published in:
    2004
    By:
    • Fisk, George
    Publication type:
    Book Review

  • FOUNDATIONS OF MARKETING THEORY (Book).

    Published in:
    2003
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Reflections of George Fisk: Honorary Chair of the 2001 Macromarketing Conference.

    Published in:
    Journal of Macromarketing, 2001, v. 21, n. 2, p. 121, doi. 10.1177/0276146701212002
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    1999
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Reviews and communication.

    Published in:
    1997
    By:
    • Fisk, George;
    • Dickinson, Roger
    Publication type:
    Book Review

  • Quality of life.

    Published in:
    1997
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Quality of life.

    Published in:
    1997
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Quality of life.

    Published in:
    1997
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Reviews.

    Published in:
    1996
    By:
    • Fisk, George
    Publication type:
    Book Review

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1996, v. 16, n. 1, p. 142, doi. 10.1177/027614679601600114
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1995, v. 15, n. 2, p. 176, doi. 10.1177/027614679501500213
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1995, v. 15, n. 1, p. 120, doi. 10.1177/027614679501500115
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1995, v. 15, n. 1, p. 118, doi. 10.1177/027614679501500114
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1994, v. 14, n. 1, p. 88, doi. 10.1177/027614679401400115
    By:
    • Fisk, George
    Publication type:
    Article

  • Reviews and Communications.

    Published in:
    Journal of Macromarketing, 1993, v. 13, n. 1, p. 85, doi. 10.1177/027614679301300112
    By:
    • Fisk, George
    Publication type:
    Article

  • Toward Maximum Understanding and Use of the Macromarketing Bibliography.

    Published in:
    Journal of Macromarketing, 1990, v. 10, n. 1, p. 41, doi. 10.1177/027614679001000108
    By:
    • Fisk, George
    Publication type:
    Article

  • Hail and Farewell.

    Published in:
    Journal of Macromarketing, 1983, v. 3, n. 2, p. 2, doi. 10.1177/027614678300300201
    By:
    • Fisk, George
    Publication type:
    Article

  • Suggestions for Contributors on Publishing in Journal of Macromarketing.

    Published in:
    Journal of Macromarketing, 1983, v. 3, n. 1, p. 4, doi. 10.1177/027614678300300102
    By:
    • Fisk, George
    Publication type:
    Article

  • In this Issue.

    Published in:
    Journal of Macromarketing, 1982, v. 2, n. 2, p. 3, doi. 10.1177/027614678200200201
    By:
    • Fisk, George
    Publication type:
    Article

  • Criteria for a Theory of Responsible Consumption.

    Published in:
    Journal of Marketing, 1973, v. 37, n. 2, p. 24, doi. 10.1177/002224297303700206
    By:
    • Fisk, George
    Publication type:
    Article

  • BUSINESS CORPORATIONS AND THE BLACK MAN.

    Published in:
    1972
    By:
    • FISK, GEORGE
    Publication type:
    Book Review

  • Computer-aided Marketing Instruction.

    Published in:
    Journal of Marketing, 1971, v. 35, n. 1, p. 20, doi. 10.2307/1250559
    By:
    • Fisk, George
    Publication type:
    Article

  • Guidelines for Warranty Service after Sale.

    Published in:
    Journal of Marketing, 1970, v. 34, n. 1, p. 63, doi. 10.2307/1250297
    By:
    • Fisk, George
    Publication type:
    Article

  • 18. Research and Research Techniques.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • Peters, William S.;
    • Kahler, Ruel;
    • Fisk, George;
    • Marks, Norton E.;
    • Spencer, Ulric M.;
    • Babione, F. A.;
    • Regan, William J.;
    • Ibielski, Dieter;
    • Bearchell Jr., Charles A.;
    • Strömbom, Bo;
    • Goldstucker, Jac L.;
    • Wolf, Alois F.
    Publication type:
    Abstract

  • 10. Foreign Marketing.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Arnay, Oscar P.;
    • Worcester, Robert M.;
    • Fox, Harold W.;
    • Wright, John S.;
    • Goldstucker, Jac L.;
    • Peters, William S.;
    • Fisk, George
    Publication type:
    Abstract

  • 5. Consumer Analysis.

    Published in:
    1965
    By:
    • Penn Jr., William S.;
    • Goldstucker, Jac L.;
    • Fisk, George;
    • Regan, William J.
    Publication type:
    Abstract

  • STRATEGIC PLANNING FOR EXPORT MARKETING.

    Published in:
    1965
    By:
    • Fisk, George
    Publication type:
    Book Review

  • 15. Marketing Management.

    Published in:
    1964
    By:
    • Fisk, George;
    • Nicosia, Francesco M.;
    • Hindersman, Charles H.;
    • Penn Jr., William S.;
    • Worcester, Robert M.;
    • Wieland, John H.;
    • Wolf, Alois F.;
    • Regan, William J.;
    • Fox, Harold W.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Penn Jr., William S.;
    • Morgan, L. Robert;
    • Schutte, Thomas F.;
    • Fisk, George;
    • Wolf, Alois F.;
    • Regan, William J.
    Publication type:
    Abstract

  • 10. Foreign Marketing.

    Published in:
    1964
    By:
    • Wieland, John H.;
    • Spencer, Ulric M.;
    • Morgan, L. Robert;
    • Meissner, Frank;
    • Penn Jr., William S.;
    • Disch, Wolfgang K. A.;
    • Worcester, Robert M.;
    • Arnay, Oscar P.;
    • Regan, William J.;
    • Schutte, Thomas F.;
    • Fisk, George
    Publication type:
    Abstract

  • 5. Consumer Analysis.

    Published in:
    1964
    By:
    • Penn Jr., William S.;
    • Fox, Harold W.;
    • Schutte, Thomas F.;
    • Regan, William J.;
    • Fisk, George;
    • Babione, F. A.;
    • Wolf, Alois F.
    Publication type:
    Abstract

  • 8. Financing.

    Published in:
    1964
    By:
    • Worcester, Robert M.;
    • Fisk, George;
    • Penn Jr., William S.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Fox, Harold W.;
    • Spencer, Ulric M.;
    • Kahler, Ruel;
    • Penn Jr., William S.;
    • Schutte, Thomas F.;
    • King, Robert L.;
    • Fisk, George;
    • Hindersman, Charles H.;
    • Marks, Norton E.
    Publication type:
    Abstract

  • 12. History and Trends.

    Published in:
    1964
    By:
    • Hindersman, Charles H.;
    • Fox, Harold W.;
    • Fisk, George
    Publication type:
    Abstract

  • 9. Forecasting.

    Published in:
    1964
    By:
    • Spencer, Ulric M.;
    • Fisk, George
    Publication type:
    Abstract

  • 22. Theories in Marketing.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Hindersman, Charles H.;
    • Fisk, George;
    • Morgan, L. Robert
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Fisk, George;
    • Hindersman, Charles H.;
    • Fox, Harold W.
    Publication type:
    Abstract

  • 14. Marketing Education.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Fisk, George;
    • Hindersman, Charles H.;
    • Spencer, Ulric M.
    Publication type:
    Abstract

  • 12. History and Trends.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Fisk, George;
    • Marks, Norton E.
    Publication type:
    Abstract

  • 9. Forecasting.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • Fisk, George
    Publication type:
    Abstract

  • 6. Costs and Efficiency.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Regan, William J.;
    • Luck, David J.;
    • King, Robert L.;
    • Fisk, George;
    • Worcester, Robert M.;
    • Disch, Wolfgang
    Publication type:
    Abstract

  • 4. Buying and Purchasing.

    Published in:
    1964
    By:
    • Fisk, George;
    • Goldstucker, Jac L.
    Publication type:
    Abstract

  • 18. Research and Research Techniques.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Hinderman, Charles H.;
    • Worcester, Robert M.;
    • Fox, Harold W.;
    • Spencer, Ulric M.;
    • Disch, Wolfgang;
    • Fisk, George;
    • Wright, John S.;
    • Kahler, Ruel
    Publication type:
    Abstract

  • 3. Area Analysis.

    Published in:
    1964
    By:
    • Penn, William S.;
    • Marks, Norton E.;
    • Wright, John S.;
    • Fisk, George;
    • Goldstucker, Jac L.
    Publication type:
    Abstract

  • 22. Theories in Marketing.

    Published in:
    1963
    By:
    • Penn Jr., William S.;
    • Marks, Norton E.;
    • King, Robert L.;
    • Regan, William J.;
    • Fisk, George
    Publication type:
    Abstract

  • 15. Marketing Education.

    Published in:
    1963
    By:
    • Penn Jr., William S.;
    • Fisk, George;
    • Gordon, Guy G.;
    • Disch, Wolfgang
    Publication type:
    Abstract

  • 14. Marketing Management.

    Published in:
    1963
    By:
    • Penn Jr., William S.;
    • Babione, Franci A.;
    • Gordon, Guy G.;
    • Fox, Harold W.;
    • Marks, Norton E.;
    • Fisk, George;
    • Morgan, L. Robert;
    • Regan, William J.
    Publication type:
    Abstract

  • 10. Foreign Marketing.

    Published in:
    1963
    By:
    • Penn Jr., William S.;
    • Fisk, George;
    • Morgan, L. Robert;
    • Codner, Bernard;
    • Nicosia, Francesco M.;
    • Worcester, Robert M.;
    • Fox, Harold W.;
    • Regan, William J.;
    • Wolf, Alois F.;
    • Arnay, Oscar P.;
    • Disch, Wolfgang
    Publication type:
    Abstract