Les déterminants du rôle actif du consommateur dans l'adoption de pratiques écologiques novatrices : apports du concept de lead-user.
- Published in:
- Revue des Sciences de Gestion, 2016, n. 278/279, p. 21
- By:
- Publication type:
- Article
Works by Elgaaied-Gambier, Leila
Results: 10
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2
From green advertising to sustainable behavior: a systematic literature review through the lens of value-belief-norm framework.
- Published in:
- 2024
- By:
- Publication type:
- Literature Review
3
Who Buys Overpackaged Grocery Products and Why? Understanding Consumers' Reactions to Overpackaging in the Food Sector.
- Published in:
- Journal of Business Ethics, 2016, v. 135, n. 4, p. 683, doi. 10.1007/s10551-014-2491-2
- By:
- Publication type:
- Article
4
Is Virtual Reality Lonely? The VR–Isolation Stereotype and Its Impact on VR Adoption.
- Published in:
- Psychology & Marketing, 2025, v. 42, n. 4, p. 1110, doi. 10.1002/mar.22167
- By:
- Publication type:
- Article
5
The green mate appeal: Men's pro‐environmental consumption is an honest signal of commitment to their partner.
- Published in:
- Psychology & Marketing, 2021, v. 38, n. 2, p. 266, doi. 10.1002/mar.21321
- By:
- Publication type:
- Article
6
"Thinking Outside the Packaging Box": Should Brands Consider Store Shelf Context When Eliminating Overpackaging?
- Published in:
- Journal of Business Ethics, 2019, v. 154, n. 2, p. 355, doi. 10.1007/s10551-017-3439-0
- By:
- Publication type:
- Article
7
L'argument écologique comme justification de la numérisation des contenus. Proposition d'une typologie des consommateurs selon leurs croyances.
- Published in:
- Décisions Marketing, 2015, n. 78, p. 45, doi. 10.7193/DM.078.45.62
- By:
- Publication type:
- Article
8
Going green to fit in - understanding the impact of social norms on pro-environmental behaviour, a cross-cultural approach.
- Published in:
- International Journal of Consumer Studies, 2016, v. 40, n. 2, p. 179, doi. 10.1111/ijcs.12241
- By:
- Publication type:
- Article
9
How Using Parental Control Software Can Enhance Parents’ Well-Being: The Role of Product Features on Parental Efficacy and Stress.
- Published in:
- Journal of Interactive Marketing, 2023, v. 58, n. 2/3, p. 280, doi. 10.1177/10949968221144270
- By:
- Publication type:
- Article
10
Cutting the Internet's Environmental Footprint: An Analysis of Consumers' Self-Attribution of Responsibility.
- Published in:
- Journal of Interactive Marketing, 2020, v. 50, p. 120, doi. 10.1016/j.intmar.2020.02.001
- By:
- Publication type:
- Article