Works matching AU Eccles, Jonathan

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    1

    Increasing brand awareness: Memory for short audio ads.

    Published in:
    Psychology & Marketing, 2021, v. 38, n. 11, p. 1960, doi. 10.1002/mar.21558
    By:
    • Johnson, Vinith;
    • Zhu, Zhen;
    • Anguera, Roger;
    • Bollinger, Jacob;
    • Eccles, Jonathan;
    • Hardtke, David;
    • Breza, Maria;
    • Zanto, Theodore P.
    Publication type:
    Article