Found: 11
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Offline Assortment Optimization in the Presence of an Online Channel.
- Published in:
- Management Science, 2018, v. 64, n. 6, p. 2767, doi. 10.1287/mnsc.2016.2708
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- Article
Active Machine Learning for Consideration Heuristics.
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- Marketing Science, 2011, v. 30, n. 5, p. 801, doi. 10.1287/mksc.1110.0660
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- Article
Unstructured Direct Elicitation of Decision Rules.
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- Journal of Marketing Research (JMR), 2011, v. 48, n. 1, p. 116, doi. 10.1509/jmkr.48.1.116
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- Article
Disjunctions of Conjunctions, Cognitive Simplicity, and Consideration Sets.
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- Journal of Marketing Research (JMR), 2010, v. 47, n. 3, p. 485, doi. 10.1509/jmkr.47.3.485
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- Article
Leveraging the Power of Images in Managing Product Return Rates.
- Published in:
- Marketing Science, 2023, v. 42, n. 6, p. 1125, doi. 10.1287/mksc.2023.1451
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- Article
Visual Listening In: Extracting Brand Image Portrayed on Social Media.
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- Marketing Science, 2020, v. 39, n. 4, p. 669, doi. 10.1287/mksc.2020.1226
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- Article
Recommending Products When Consumers Learn Their Preference Weights.
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- Marketing Science, 2019, v. 38, n. 3, p. 417, doi. 10.1287/mksc.2018.1144
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- Article
Accounting for Discrepancies Between Online and Offline Product Evaluations.
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- Marketing Science, 2019, v. 38, n. 1, p. 88, doi. 10.1287/mksc.2018.1124
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- Article
Visual Elicitation of Brand Perception.
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- Journal of Marketing, 2021, v. 85, n. 4, p. 44, doi. 10.1177/0022242921996661
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- Publication type:
- Article
Retailers' product location problem with consumer search.
- Published in:
- Quantitative Marketing & Economics, 2020, v. 18, n. 2, p. 125, doi. 10.1007/s11129-019-09214-6
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- Article
How can machine learning aid behavioral marketing research?
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- Marketing Letters, 2020, v. 31, n. 4, p. 361, doi. 10.1007/s11002-020-09535-7
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- Article