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Perceptual Differences in Market Transactions Revisited: A Waning Source Consumer Frustration.
- Published in:
- Journal of Consumer Affairs, 1981, v. 15, n. 1, p. 146, doi. 10.1111/j.1745-6606.1981.tb00698.x
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- Publication type:
- Article
Perceptual Differences in Market Transactions: A Source of Consumer Frustration.
- Published in:
- Journal of Consumer Affairs, 1975, v. 9, n. 1, p. 97, doi. 10.1111/j.1745-6606.1975.tb00553.x
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- Publication type:
- Article
SIGNIFICANCE AND INTERPRETATION OF CANONICAL ANALYSIS.
- Published in:
- Decision Sciences, 1973, v. 4, n. 3, p. 343, doi. 10.1111/j.1540-5915.1973.tb00560.x
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- Publication type:
- Article
The Industrial Buyer and the Postchoice Evaluation Process.
- Published in:
- Journal of Marketing Research (JMR), 1977, v. 14, n. 2, p. 246, doi. 10.2307/3150478
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- Publication type:
- Article
A Cautionary Note on Innovative Overlap.
- Published in:
- 1973
- By:
- Publication type:
- Editorial
Perceived Risk in Store Selection.
- Published in:
- Journal of Marketing Research (JMR), 1972, v. 9, n. 4, p. 435, doi. 10.2307/3149311
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- Publication type:
- Article
Brand Retrieval, Consideration Set Composition, Consumer Choice, and the Pioneering Advantage.
- Published in:
- Journal of Consumer Research, 1993, v. 20, n. 1, p. 62, doi. 10.1086/209333
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- Publication type:
- Article