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Designing a Model to Identify the Factors Affecting the Export Performance of Companies in Business Environment Transformations Based on Grounded Theory.
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- International Journal of Management, Accounting & Economics, 2024, v. 11, n. 5, p. 537, doi. 10.5281/zenodo.11306131
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- Article
E-Brand as a Strategic ICT-Based Leverage for Iranian Airline Companies in Religious Tourism's Industry.
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- New Marketing Research Journal, 2013, p. 1
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- Article
The Analysis of the Moderating Role of Brand Type in the Association of Endorser Credibility With Endorser Congruence and Consumer Based-Brand Equity.
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- Iranian Journal of Management Studies, 2022, v. 15, n. 4, p. 793
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- Article