Works by Dobscha, Susan

Results: 25

RETHINKING THE PRINCIPLES OF MARKETING COURSE: FOCUS ON EXCHANGE.

Published in:

Marketing Education Review, 1998, v. 8, n. 1, p. 47, doi. 10.1080/10528008.1998.11488619

By:

Dobscha, Susan;
Foxman, Ellen R.

Publication type:

Article

Introduction to the special issue on gender impacts: consumption, markets, marketing, and marketing organisations.

Published in:

2021

By:

Dobscha, Susan;
Ostberg, Jacob

Publication type:

Editorial

Moving beyond binary opposition: Exploring the tapestry of gender in consumer research and marketing.

Published in:

Marketing Theory, 2010, v. 10, n. 1, p. 3, doi. 10.1177/1470593109355244

By:

Bettany, Shona;
Dobscha, Susan;
O'Malley, Lisa;
Prothero, Andrea

Publication type:

Article

Feminist academic organizations: Challenging sexism through collective mobilizing across research, support, and advocacy.

Published in:

Gender, Work & Organization, 2024, v. 31, n. 5, p. 2158, doi. 10.1111/gwao.12912

By:

Gurrieri, Lauren;
Prothero, Andrea;
Bettany, Shona;
Dobscha, Susan;
Drenten, Jenna;
Ferguson, Shelagh;
Finkelstein, Stacey;
McVey, Laura;
Ourahmoune, Nacima;
Steinfield, Laurel;
Tuncay Zayer, Linda

Publication type:

Article

Transformative Consumer Culture Theory?

Published in:

Advances in Consumer Research, 2006, v. 33, n. 1, p. 520

By:

Ozanne, Julie L.;
Dobscha, Susan

Publication type:

Article

The Gendered Nature of the Evolving Technoscape: Evaluating Identity, Representation, and Locality.

Published in:

Advances in Consumer Research, 2004, v. 31, n. 1, p. 152

By:

Dobscha, Susan

Publication type:

Article

Introducing Gender into the Analysis of Techno-Consumption.

Published in:

Advances in Consumer Research, 2003, v. 30, n. 1, p. 91

By:

Dobscha, Susan

Publication type:

Article

Animal Companions and Marketing: Dogs are More than Just a Cell in the BCG Matrix!

Published in:

Advances in Consumer Research, 1999, v. 26, n. 1, p. 385

By:

Aylesworth, Andrew;
Chapman, Ken;
Dobscha, Susan

Publication type:

Article

Marketing Heretics: Resistance is/is not Futile.

Published in:

Advances in Consumer Research, 1999, v. 26, n. 1, p. 159

By:

Ritson, Mark;
Dobscha, Susan

Publication type:

Article

The Lived Experience of Consumer Rebellion Against Marketing.

Published in:

Advances in Consumer Research, 1998, v. 25, n. 1, p. 91

By:

Dobscha, Susan

Publication type:

Article

Women and the Environment: Applying Ecofeminism to Environmentally-Related Consumption.

Published in:

Advances in Consumer Research, 1993, v. 20, n. 1, p. 36

By:

Dobscha, Susan

Publication type:

Article

Sustainable Consumption: Opportunities for Consumer Research and Public Policy.

Published in:

Journal of Public Policy & Marketing, 2011, v. 30, n. 1, p. 31, doi. 10.1509/jppm.30.1.31

By:

Prothero, Andrea;
Dobscha, Susan;
Freund, Jim;
Kilbourne, William E.;
Luchs, Michael G.;
Ozanne, Lucie K.;
Thgersen, John

Publication type:

Article

An Ecofeminist Analysis of Environmentally Sensitive Women Using Qualitative Methodology: The Emancipatory Potential of an Ecological Life.

Published in:

Journal of Public Policy & Marketing, 2001, v. 20, n. 2, p. 201, doi. 10.1509/jppm.20.2.201.17360

By:

Dobscha, Susan;
Ozanne, Julie L.

Publication type:

Article

A Transformative Orientation Model for Encouraging Responsible Marketing Actions.

Published in:

Journal of Macromarketing, 2025, v. 45, n. 1, p. 170, doi. 10.1177/02761467241269832

By:

Scheinbaum, Angeline Close;
Steinfield, Laurel;
Giebelhausen, Mike;
Dobscha, Susan

Publication type:

Article

Motherhood, Marketization, and Consumer Vulnerability.

Published in:

Journal of Macromarketing, 2010, v. 30, n. 4, p. 384, doi. 10.1177/0276146710378170

By:

Dobscha, Susan

Publication type:

Article

Is Green the New Black? Reflections on a Green Commodity Discourse.

Published in:

Journal of Macromarketing, 2010, v. 30, n. 2, p. 147, doi. 10.1177/0276146710361922

By:

Prothero, Andrea;
McDonagh, Pierre;
Dobscha, Susan

Publication type:

Article

POSTMODERN MARKETING 2 (Book Review).

Published in:

2000

By:

Shapiro, Stanley J.;
Dobscha, Susan

Publication type:

Book Review

Decolonizing marketing.

Published in:

Consumption, Markets & Culture, 2022, v. 25, n. 2, p. 176, doi. 10.1080/10253866.2021.1996734

By:

Eckhardt, Giana M.;
Belk, Russell;
Bradford, Tonya Williams;
Dobscha, Susan;
Ger, Güliz;
Varman, Rohit

Publication type:

Article

Death consumes us – dispatches from the “death professors”.

Published in:

Consumption, Markets & Culture, 2017, v. 20, n. 5, p. 383, doi. 10.1080/10253866.2017.1368470

By:

Dobscha, Susan;
Podoshen, Jeffrey S.

Publication type:

Article

Romancing the wild: cultural dimensions of ecotourism.

Published in:

2015

By:

Dobscha, Susan

Publication type:

Book Review

Connecting DEI to explicit and implicit gendered workplace discrimination, harassment, and assault: a commentary on 2019 Marketing Climate Survey.

Published in:

Marketing Letters, 2021, v. 32, n. 3, p. 341, doi. 10.1007/s11002-021-09588-2

By:

Dobscha, Susan;
GENMAC;
Coleman, Catherine;
Drenten, Jenna;
Ferguson, Shelagh;
Finkelstein-Young, Stacey;
Gurrieri, Lauren;
Harrison, Robert;
Hein, Wendy;
Houston, H. Rika;
McVey, Laura;
Cherup, Abigail Nappier;
Ostberg, Jacob;
Ourahmoune, Nacima;
Peñaloza, Lisa;
Pounders, Kate;
Prothero, Andy;
Bettany, Shona;
Sredl, Katherine;
Steinfield, Laurel

Publication type:

Article

RESEARCHING CULTURE: QUALITATIVE METHOD AND CULTURAL STUDIES.

Published in:

1997

By:

Dobscha, Susan

Publication type:

Book Review

GENDER ISSUES AND CONSUMER BEHAVIOR.

Published in:

1995

By:

Dobscha, Susan

Publication type:

Book Review

The New Influencers: A Marketer's Guide to the New Social Media.

Published in:

2007

By:

Dobscha, Susan

Publication type:

Book Review

The Consumer Experience of Responsibilization: The Case of Panera Cares.

Published in:

Journal of Business Ethics, 2019, v. 159, n. 3, p. 651, doi. 10.1007/s10551-018-3795-4

By:

Eckhardt, Giana M.;
Dobscha, Susan

Publication type:

Article