Works by Chang, Xinsiyu

Exploring Consumer Acceptance of AI-Generated Advertisements: From the Perspectives of Perceived Eeriness and Perceived Intelligence.

Published in:

Journal of Theoretical & Applied Electronic Commerce Research, 2024, v. 19, n. 3, p. 2218, doi. 10.3390/jtaer19030108

By:

• Gu, Chenyan;
• Jia, Shuyue;
• Lai, Jiaying;
• Chen, Ruli;
• Chang, Xinsiyu

Publication type:

Article