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Behavioural intention towards investment in cryptocurrency: an integration of Rogers' diffusion of innovation theory and the technology acceptance model.
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- Forum Scientiae Oeconomia, 2021, v. 9, n. 4, p. 137, doi. 10.23762/FSO_VOL9_NO4_7
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- Article
Impact of Green Variables on Employee Behavior in Indian Green Hotels: An SEM Study Using S-O-R Framework.
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- IUP Journal of Organizational Behavior, 2024, v. 23, n. 1, p. 26
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- Publication type:
- Article
Influence and Mediating Effects of Freebies on Purchase Intention of Gen Z Indians at Gourmet E-Stores: A Study Using S-O-R Model.
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- IUP Journal of Marketing Management, 2023, v. 22, n. 4, p. 5
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- Article