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How communication mediums shape the message.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2024, v. 34, n. 3, p. 406, doi. 10.1002/jcpy.1372
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- Publication type:
- Article
The Emergence and Evolution of Consumer Language Research.
- Published in:
- Journal of Consumer Research, 2024, v. 51, n. 1, p. 42, doi. 10.1093/jcr/ucad013
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- Publication type:
- Article
Discussing proximal pasts and far futures.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2024, v. 34, n. 1, p. 6, doi. 10.1002/jcpy.1326
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- Publication type:
- Article
How Sensory Language Shapes Influencer's Impact.
- Published in:
- Journal of Consumer Research, 2023, v. 50, n. 4, p. 810, doi. 10.1093/jcr/ucad017
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- Publication type:
- Article
Commentary: Using Language to Improve Health.
- Published in:
- Journal of Service Research, 2023, v. 26, n. 4, p. 514, doi. 10.1177/10946705231194075
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- Publication type:
- Article
Consumer insights from text analysis.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2023, v. 33, n. 4, p. 615, doi. 10.1002/jcpy.1383
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- Publication type:
- Article
Style, content, and the success of ideas.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2023, v. 33, n. 4, p. 688, doi. 10.1002/jcpy.1346
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- Publication type:
- Article
How Verb Tense Shapes Persuasion.
- Published in:
- Journal of Consumer Research, 2023, v. 50, n. 3, p. 645, doi. 10.1093/jcr/ucad006
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- Publication type:
- Article
What Holds Attention? Linguistic Drivers of Engagement.
- Published in:
- Journal of Marketing, 2023, v. 87, n. 5, p. 793, doi. 10.1177/00222429231152880
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- Publication type:
- Article
Reaching for rigor and relevance: better marketing research for a better world.
- Published in:
- Marketing Letters, 2023, v. 34, n. 1, p. 1, doi. 10.1007/s11002-022-09648-1
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- Publication type:
- Article
Wisdom from words: The psychology of consumer language.
- Published in:
- Consumer Psychology Review, 2023, v. 6, n. 1, p. 3, doi. 10.1002/arcp.1085
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- Publication type:
- Article
Catalyzing social change: Does concentration encourage action?
- Published in:
- PLoS ONE, 2022, v. 17, n. 12, p. 1, doi. 10.1371/journal.pone.0277934
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- Publication type:
- Article
Expression Modalities: How Speaking Versus Writing Shapes Word of Mouth.
- Published in:
- Journal of Consumer Research, 2022, v. 49, n. 3, p. 389, doi. 10.1093/jcr/ucab076
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- Publication type:
- Article
Marketing insights from text analysis.
- Published in:
- Marketing Letters, 2022, v. 33, n. 3, p. 365, doi. 10.1007/s11002-022-09635-6
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- Publication type:
- Article
Correction to: Marketing insights from text analysis.
- Published in:
- 2022
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- Publication type:
- Correction Notice
Text as a Window into Past Motivations and Future Behaviors.
- Published in:
- Advances in Consumer Research, 2022, v. 50, p. 713
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- Publication type:
- Article
How Language Impacts Communication.
- Published in:
- Advances in Consumer Research, 2022, v. 50, p. 755
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- Publication type:
- Article
What Makes Content Engaging? How Emotional Dynamics Shape Success.
- Published in:
- Journal of Consumer Research, 2021, v. 48, n. 2, p. 235, doi. 10.1093/jcr/ucab010
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- Publication type:
- Article
Penny for Your Preferences: Leveraging Self-Expression to Encourage Small Prosocial Gifts.
- Published in:
- Journal of Marketing, 2021, v. 85, n. 3, p. 204, doi. 10.1177/0022242920928064
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- Publication type:
- Article
How Concrete Language Shapes Customer Satisfaction.
- Published in:
- Journal of Consumer Research, 2021, v. 47, n. 5, p. 787, doi. 10.1093/jcr/ucaa038
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- Publication type:
- Article
Language and Gender.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 543
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- Publication type:
- Article
The Power of Narratives.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 549
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- Publication type:
- Article
How Modality Shapes Consumer Behavior.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 555
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- Publication type:
- Article
Understanding Consumer Conversations.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 780
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- Publication type:
- Article
Learning from Highly Unstructured Data: Insight from Videos, Images and Audio.
- Published in:
- Advances in Consumer Research, 2021, v. 49, p. 808
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- Publication type:
- Article
Trickle-Round Signals: When Low Status Is Mixed with High.
- Published in:
- Journal of Consumer Research, 2020, v. 47, n. 1, p. 100, doi. 10.1093/jcr/ucz049
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- Publication type:
- Article
New Approaches in Text Analytics.
- Published in:
- Advances in Consumer Research, 2020, v. 48, p. 981
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- Publication type:
- Article
Uniting the Tribes: Using Text for Marketing Insight.
- Published in:
- Journal of Marketing, 2020, v. 84, n. 1, p. 1, doi. 10.1177/0022242919873106
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- Publication type:
- Article
Does Time of Day Affect Variety-Seeking?
- Published in:
- Journal of Consumer Research, 2019, v. 46, n. 1, p. 20, doi. 10.1093/jcr/ucy061
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- Publication type:
- Article
The Emotional Consumer: Insights from Big Data.
- Published in:
- Advances in Consumer Research, 2019, v. 47, p. 19
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- Publication type:
- Article
Linguistic Insights from Big Data.
- Published in:
- Advances in Consumer Research, 2018, v. 46, p. 264
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- Publication type:
- Article
The Value of Voice.
- Published in:
- Advances in Consumer Research, 2018, v. 46, p. 283
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- Publication type:
- Article
Microblogging and the Value of Undirected Communication.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2018, v. 28, n. 1, p. 40, doi. 10.1002/jcpy.1013
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- Publication type:
- Article
How Self-Control Shapes the Meaning of Choice.
- Published in:
- Journal of Consumer Research, 2017, v. 44, n. 4, p. 724, doi. 10.1093/jcr/ucx069
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- Publication type:
- Article
Fired Up for the Future: How Time Shapes Sharing.
- Published in:
- Journal of Consumer Research, 2017, v. 44, n. 2, p. 432, doi. 10.1093/jcr/ucx041
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- Publication type:
- Article
How Language Shapes Word of Mouth's Impact.
- Published in:
- Journal of Marketing Research (JMR), 2017, v. 54, n. 4, p. 572, doi. 10.1509/jmr.15.0248
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- Publication type:
- Article
Valuable Virality.
- Published in:
- Journal of Marketing Research (JMR), 2017, v. 54, n. 2, p. 318, doi. 10.1509/jmr.13.0350
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- Publication type:
- Article
Living in the Past, Present, and Future: Measuring Temporal Orientation With Language.
- Published in:
- 2017
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- Publication type:
- journal article
Wisdom from Words.
- Published in:
- 2017
- By:
- Publication type:
- Abstract
Does Presentation Order Impact Choice After Delay?
- Published in:
- Topics in Cognitive Science, 2016, v. 8, n. 3, p. 670, doi. 10.1111/tops.12205
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- Publication type:
- Article
How Content Acquisition Method Affects Word of Mouth.
- Published in:
- Journal of Consumer Research, 2016, v. 43, n. 1, p. 86, doi. 10.1093/jcr/ucw001
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- Publication type:
- Article
Word of mouth and interpersonal communication: A review and directions for future research.
- Published in:
- Journal of Consumer Psychology (John Wiley & Sons, Inc. ), 2014, v. 24, n. 4, p. 586, doi. 10.1016/j.jcps.2014.05.002
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- Publication type:
- Article
When Identity Marketing Backfires: Consumer Agency in Identity Expression.
- Published in:
- Journal of Consumer Research, 2014, v. 41, n. 2, p. 294, doi. 10.1086/676125
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- Publication type:
- Article
Broadcasting and Narrowcasting: How Audience Size Affects What People Share.
- Published in:
- Journal of Marketing Research (JMR), 2014, v. 51, n. 3, p. 286, doi. 10.1509/jmr.13.0238
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- Publication type:
- Article
Emotional Sharing in Social Networks: Its Stability Within and Impact on Sharers.
- Published in:
- Advances in Consumer Research, 2014, v. 42, p. 41
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- Publication type:
- Article
Communication Channels and Word of Mouth: How the Medium Shapes the Message.
- Published in:
- Journal of Consumer Research, 2013, v. 40, n. 3, p. 567, doi. 10.1086/671345
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- Publication type:
- Article
When, Why, and How Controversy Causes Conversation.
- Published in:
- Journal of Consumer Research, 2013, v. 40, n. 3, p. 580, doi. 10.1086/671465
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- Publication type:
- Article
Identifiable but Not Identical: Combining Social Identity and Uniqueness Motives in Choice.
- Published in:
- Journal of Consumer Research, 2013, p. S288, doi. 10.1086/664804
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- Publication type:
- Article
Self-Identity and Consumer Behavior.
- Published in:
- Journal of Consumer Research, 2013, v. 39, n. 5, p. xv, doi. 10.1086/669165
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- Publication type:
- Article
Getting Rid of Possessions to Get Back at People: Rejection and Consumer Disposal Choices.
- Published in:
- 2013
- By:
- Publication type:
- Abstract