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Analyzing the Influence of Ethical Marketing Practices on Consumer Purchase Behaviour: A Study on Consumer Durables in India.
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- PRIMA: Practices & Research in Marketing, 2018, v. 9, n. 1, p. 1
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- Article
Synchronising Marketing Performance Measurement Indicators with Corporate Strategy: A Conceptual Framework.
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- International Journal of Marketing & Business Communication, 2016, v. 5, n. 4, p. 16
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- Article
Ecological monitoring for ascertaining the bio-safety of liver lipids from some Indian marine puffer fishes.
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- Fisheries Science, 2005, v. 71, n. 1, p. 29, doi. 10.1111/j.1444-2906.2005.00927.x
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- Article
Examining the Dynamics of Whistleblowing: A Causal Approach.
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- IUP Journal of Corporate Governance, 2014, v. 13, n. 2, p. 7
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- Article
The Spectacle of Excess: A Marketing- Cum-Financial Analysis of WWE Inc.
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- IUP Journal of Brand Management, 2016, v. 13, n. 3, p. 75
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- Article
Studies on lipid and fatty acid compositions of puffer livers from Indian coastal waters with seasonal variation.
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- Journal of the American Oil Chemists' Society (JAOCS), 1998, v. 75, n. 11, p. 1673, doi. 10.1007/s11746-998-0110-z
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- Article
Exploring the Conceptualisation of a New Brand Personality Scale for Consumer Durables: Empirical Insights.
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- SCMS Journal of Indian Management, 2022, v. 19, n. 2, p. 35
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- Article