Found: 11
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BBC Funding: Much Ado about the Cost of a Coffee a Week.
- Published in:
- Political Quarterly, 2024, v. 95, n. 1, p. 70, doi. 10.1111/1467-923X.13371
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- Article
The Relevance Gap in Business School Research: Which Academic Papers Are Cited in Managerial Bridge Journals?
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- Academy of Management Learning & Education, 2016, v. 15, n. 4, p. 686, doi. 10.5465/amle.2015.0282
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- Article
exploiting customer dissatisfaction.
- Published in:
- Marketing Research, 2011, v. 23, n. 2, p. 12
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- Article
Simply Better Is Simply Better.
- Published in:
- Marketing Research, 2005, v. 17, n. 3, p. 45
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- Article
The state of interactive marketing in seven countries: Interactive marketing comes of age.
- Published in:
- Journal of Interactive Marketing, 2005, v. 19, n. 3, p. 67, doi. 10.1002/dir.20044
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- Article
Simply better.
- Published in:
- Marketing Research, 2005, v. 17, n. 2, p. 9
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- Article
PERMISSION-BASED MOBILE ADVERTISING.
- Published in:
- Journal of Interactive Marketing, 2002, v. 16, n. 1, p. 14, doi. 10.1002/dir.10000
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- Publication type:
- Article
GOOD EMPIRICAL GENERALIZATIONS.
- Published in:
- Marketing Science, 1995, v. 14, n. 3, p. G29, doi. 10.1287/mksc.14.3.G29
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- Article
Double jeopardy revisited.
- Published in:
- Journal of Marketing, 1990, v. 54, n. 3, p. 82, doi. 10.1177/002224299005400307
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- Article
A high-involvement framework.
- Published in:
- 1990
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- Publication type:
- Book Review
The Liking and Viewing of Regular TV Series.
- Published in:
- Journal of Consumer Research, 1987, v. 14, n. 1, p. 63, doi. 10.1086/209093
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- Publication type:
- Article