Works matching AU Achrol, Ravi S.


Results: 10
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    Contracts, Norms, and Plural Form Governance.

    Published in:
    Journal of the Academy of Marketing Science, 2000, v. 28, n. 2, p. 180, doi. 10.1177/0092070300282001
    By:
    • Cannon, Joseph P.;
    • Achrol, Ravi S.;
    • Gundlach, Gregory T.
    Publication type:
    Article
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    Marketing in the Network Economy.

    Published in:
    Journal of Marketing, 1999, v. 63, n. 4, p. 146, doi. 10.2307/1252108
    By:
    • Achrol, Ravi S.;
    • Kotler, Philip
    Publication type:
    Article
    9

    The structure of commitment in exchange.

    Published in:
    Journal of Marketing, 1995, v. 59, n. 1, p. 78, doi. 10.1177/002224299505900107
    By:
    • Gundlach, Gregory T.;
    • Achrol, Ravi S.;
    • Mentzer, John T.
    Publication type:
    Article
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