THE IMPACT OF THE PERCEIVED QUALITY, CUSTOMER SATISFACTION, BRAND TRUST AND CONTEXTUAL FACTORS ON BRAND LOYALTY.

Published in:

CLEAR International Journal of Research in Commerce & Management, 2013, v. 4, n. 3, p. 83

By:

• RIZWAN, MUHAMMAD;
• USMAN, ALI;
• HUSSAIN, TAJAMUL;
• SHAFIQ, AKASHA;
• RAUF, SANA;
• AIAN AYAZ, QURAT UL

Publication type:

Article