Title

Social commerce Open Innovation in healthcare management: an exploration from a novel technology transfer approach.

Authors

Davies, Gareth Huw; Roderick, Sian; Huxtable-Thomas, Louisa

Publication

Journal of Strategic Marketing, 2019, Vol 27, Issue 4, p356

ISSN

0965-254x

Publication type

article

DOI

10.1080/0965254X.2018.1448882