Title

ANTI-FATIGUE EFFECT, COMPONENT ANALYSIS AND CHARACTERISTICS OF MARKETING CONCEPT OF SPORT NUTRITIONAL FOOD.

Authors

Linfeng Qiu

Abstract

This paper analyzed the concept and functionality of sport nutritional food and the characteristics of marketing concept and compared the sport nutritional food in our country by literature, experimental comparison and comparative analysis. Finally, some suggestions for the development of sport nutritional food 6were proposed accordingly.

Subjects

NUTRITIONAL value; PHYSICAL fitness & nutrition; SPORTS nutrition; MARKETING strategy; FOOD research

Publication

Carpathian Journal of Food Science & Technology, 2015, Vol 7, Issue 1, p54

ISSN

2066-6845

Publication type

Academic Journal