We found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleLINKING CUSTOMER RELATIONSHIP MANAGEMENT (CRM) PROCESSES TO SATES PERFORMANCE: THE ROLE OF CRM TECHNOLOGY EFFECTIVENESS.AuthorsKRISHNAN, VIJAYKUMAR; GROZA, MARK D.; GROZA, MYA PRONSCHINSKE; PETERSON, ROBERT M.; FREDERICKS, ELISAPublicationMarketing Management Journal, 2014, Vol 24, Issue 2, p162ISSN1534-973XPublication typeAcademic Journal