Works matching IS 02761467 AND DT 1996 AND VI 16 AND IP 2
11
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 118, doi. 10.1177/027614679601600109
- Arnold, Mark J.;
- Fisher, James E.
- Article
12
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 103, doi. 10.1177/027614679601600108
- Morgan, Fred W.;
- Boedecker, Karl A.
- Article
13
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 91, doi. 10.1177/027614679601600107
- Article
14
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 73, doi. 10.1177/027614679601600105
- Mundt, JoNel;
- Houston, Franklin S.
- Article
15
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 52, doi. 10.1177/027614679601600104
- Fuller, Donald A.;
- Allen, Jeff
- Article
16
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 25, doi. 10.1177/027614679601600103
- Article
17
- Journal of Macromarketing, 1996, v. 16, n. 2, p. 4, doi. 10.1177/027614679601600102
- Falkenberg, Andreas Wyller
- Article