Results: 14
The great debate: Centralized vs. decentralized marketing...
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 59
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- Publication type:
- Article
Technology in television research: The meter.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 57
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- Publication type:
- Article
What's your position?
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 54
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- Publication type:
- Article
RIC promotes professionalism.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 52
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- Publication type:
- Article
Linking researchers and the public.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 50
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- Publication type:
- Article
Neural nets for direct marketers.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 47
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- Article
Segmenting samples.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 40
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- Article
Electronic mail vs. mail survey response rates.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 36
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- Publication type:
- Article
Live vs. automated telephone interviewing.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 28
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- Publication type:
- Article
Pacific Rim prices.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 22
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- Publication type:
- Article
Mapping focus group data.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 16
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- Publication type:
- Article
I have seen the past.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 14
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- Article
Service quality from the customers' perspective.
- Published in:
- Marketing Research, 1994, v. 6, n. 1, p. 4
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- Publication type:
- Article
FROM THE EDITOR.
- Published in:
- 1994
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- Publication type:
- Editorial