An Assessment of Country of Origin Effects under Alternative Presentation Formats.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 274, doi. 10.1177/0092070394223008
- By:
- Publication type:
- Article
Works matching IS 00920703 AND DT 1994 AND VI 22 AND IP 3
Results: 20
1
2
Provider Perceptions of Focus Group Research Use: A Multicountry Perspective.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 265, doi. 10.1177/0092070394223007
- By:
- Publication type:
- Article
3
Delays and the Dynamics of Service Evaluations.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 254, doi. 10.1177/0092070394223006
- By:
- Publication type:
- Article
4
Pioneer Brand Advantage and Consumer Behavior: A Conceptual Framework and Propositional Inventory.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 244, doi. 10.1177/0092070394223005
- By:
- Publication type:
- Article
5
Marketing and the Law.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 303, doi. 10.1177/0092070394223020
- By:
- Publication type:
- Article
6
Social Responsibility in Marketing (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
7
Activity-Based Costing for Marketing and Manufacturing (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
8
Targeting Families: Marketing to and Through the New Family (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
9
International Business Education: Meeting the Challenge (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
10
Business To Business Direct Marketing (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
11
Pushing the Numbers in Marketing.
- Published in:
- 1994
- By:
- Publication type:
- Book Review
12
The Economist Intelligence Unit Guide to Building a Global Image (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
13
Counterturbulence Marketing: A Proactive Strategy for Volatile Times (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
14
Seeking Customers/Keeping Customers (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
15
The New Ad Media Reality: Electronic over Print (Book).
- Published in:
- 1994
- By:
- Publication type:
- Book Review
16
Social Values and Salesperson Performance: An Empirical Examination.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 283, doi. 10.1177/0092070394223009
- By:
- Publication type:
- Article
17
Chaos Theory and the Dynamics of Marketing Systems.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 218, doi. 10.1177/0092070394223003
- By:
- Publication type:
- Article
18
Cross-cultural Research in Advertising: An Assessment of Methodologies.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 205, doi. 10.1177/0092070394223002
- By:
- Publication type:
- Article
19
Consumer Behavior in Later Life: Multidisciplinary Contributions and Implications for Research.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 195, doi. 10.1177/0092070394223001
- By:
- Publication type:
- Article
20
Multiple Sources in Advertising Appeals: When Product Endorsers Are Paid by the Advertising Sponsor.
- Published in:
- Journal of the Academy of Marketing Science, 1994, v. 22, n. 3, p. 234, doi. 10.1177/0092070394223004
- By:
- Publication type:
- Article