Works matching IS 1534973X AND DT 2011 AND VI 21 AND IP 2
Results: 14
NEGOTIATION PREPARATION DIFFERENCES IN SELLING SITUATIONS: COLLABORATIVE VERSUS COMPETITIVE EXPECTATIONS.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 103
- By:
- Publication type:
- Article
RELATIONSHIP SELLING: A SUPERIOR WAY OF CONDUCTING BUSINESS ON B2B MARKET. AN EMPIRICAL ANALYSIS OF AN INTERNATIONAL FAST TRANSPORTATION SERVICES PROVIDER ON THE ROMANIAN MARKET.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 95
- By:
- Publication type:
- Article
RECENT TRENDS IN EXPORT PROMOTIONS IN THE UNITED STATES.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 153
- By:
- Publication type:
- Article
THE TYPE A BEHAVIOR PATTERN AND SALES PERFORMANCE: A THEORETICAL CLARIFICATION.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 115
- By:
- Publication type:
- Article
DIFFERENTIATING A COMPONENT PART: A TACTIC FOR GAINING ENTRY INTO MATURE INDUSTRIAL MARKETS.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 145
- By:
- Publication type:
- Article
ONLINE MEDIA IN FAST-GROWING COMPANIES: ADOPTION, USAGE AND RELATION TO REVENUES.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 128
- By:
- Publication type:
- Article
THE IMPACT OF VISUAL STRATEGY AND RACE AND GENDER CONGRUENCY ON SOURCE CREDIBILITY OF PRINT ADVERTISEMENTS.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 81
- By:
- Publication type:
- Article
MARKETING CREATIVITY: THE INFLUENCE OF PERSONAL AND PROXIMAL WORK FACTORS ON CREATIVE ACTIVITY.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 70
- By:
- Publication type:
- Article
UNCORKING THE MYSTERY OF MARKETING WINE TO GENERATION Y: LESSONS FROM CONSUMER PSYCHOLOGY.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 54
- By:
- Publication type:
- Article
SUPPLY CHAIN ALLIANCES: EXPLORING THE DRIVERS OF PERFORMANCE VALUE AND BUYER STATISFACTION.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 46
- By:
- Publication type:
- Article
DO GREEN LIFESTYLE CONSUMERS APPRECIATE LOW INVOLVEMENT GREEN PRODUCTS?
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 35
- By:
- Publication type:
- Article
ASSESSING THE ROLE OF INTRAPERSONAL AGENTS IN CONSUMER DECISIONS.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 22
- By:
- Publication type:
- Article
TARGETING THE GROWING HISPANIC MARKET: ETHNICITY AND MEDIA PREFERENCES.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 10
- By:
- Publication type:
- Article
ETHNIC IDENTITY: UNDERSTANDING CULTURAL DIFFERENCES WITHIN A CULTURE.
- Published in:
- Marketing Management Journal, 2011, v. 21, n. 2, p. 1
- By:
- Publication type:
- Article