Works matching IS 10408460 AND DT 1998 AND VI 10 AND IP 1

Results: 8

    • SAS Enterprise Miner--first looks.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 37
      By:
      • de Ville, Barry
      Publication type:
      Article

    • Georgia victory.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 36
      By:
      • Bowers, Diane K.
      Publication type:
      Article

    • The many faces of customer value.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 34
      By:
      • Wyner, Gordon A.
      Publication type:
      Article

    • The pool is drying up.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 26
      By:
      • Bearden, William O.;
      • Madden, Charles S.;
      • Uscátegui, Kelly
      Publication type:
      Article

    • The marketing research methodologist.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 20
      By:
      • Neal, William D.
      Publication type:
      Article

    • Strategic dialogue.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 14
      By:
      • Legare, Thomas L.
      Publication type:
      Article

    • Defining marketing problems.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 4
      By:
      • Gibson, Lawrence D.
      Publication type:
      Article

    • From the editor.

      Published in:
      Marketing Research, 1998, v. 10, n. 1, p. 1
      By:
      • Morrison, Andrew J.
      Publication type:
      Article