Works matching Key Account Management
Results: 115
IMPACT OF KEY ACCOUNT MANAGEMENT ORIENTATION ON COMPANY'S NON-FINANCIAL PERFORMANCE.
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- BH Economics Forum / BH Ekonomski Forum, 2021, v. 14, n. 1, p. 55, doi. 10.5937/bhekofor2101055k
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- Article
The Appropriateness of the Key Account Management Organization.
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- Journal of Business Market Management (Springer Science & Business Media B.V.), 2007, v. 1, n. 4, p. 253, doi. 10.1007/s12087-007-0016-3
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- Article
Supplier capacity and key account management performance: a stochastic frontier analysis.
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- Management Letters / Cuadernos de Gestión, 2018, v. 18, n. 1, p. 125, doi. 10.5295/cdg.160642ka
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- Article
IMPACT OF KEY ACCOUNT MANAGEMENT ORIENTATION ON COMPANY’S FINANCIAL PERFORMANCE.
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- Economy & Market Communication Review / Casopis za Ekonomiju i Trzisne Komunikacije, 2023, v. 13, n. 1, p. 44, doi. 10.7251/EMC2301044A
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- Article
THE ANALYSIS OF OPPORTUNITIES OF INTRODUCTION AND DEVELOPMENT OF KEY ACCOUNT MANAGEMENT SYSTEM IN LATVIAN COMPANIES.
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- Management / Vadyba (16487974), 2011, v. 18, n. 1, p. 25
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- Article
INVESTIGATING THE RELATIONSHIP BETWEEN KEY ACCOUNT MANAGEMENT PERFORMANCE AND REPEAT ORDERS: DOES THE LENGTH OF THE RELATIONSHIP MATTER?
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- Asian Academy of Management Journal, 2014, v. 19, n. 2, p. 23
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- Article
Approaching Key Account Management from a long-term perspective.
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- Journal of Strategic Marketing, 2013, v. 21, n. 2, p. 179, doi. 10.1080/0965254X.2012.752399
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- Article
POSSIBLE IMPLEMENTATION OF KEY ACCOUNT MANAGEMENT PRINCIPLES IN TAX ADMINISTRATION.
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- Acta Prosperitatis, 2017, n. 8, p. 24
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- Article
Key account management in business-to-business expert organisations: an exploratory study on the implementation process.
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- Service Industries Journal, 2012, v. 32, n. 11, p. 1837, doi. 10.1080/02642069.2011.552975
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- Article
A Sales Approach to Key Account Management (KAM): Toward a Unified View of KAM Deployment and Operationalization.
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- Services Marketing Quarterly, 2021, v. 42, n. 3/4, p. 234, doi. 10.1080/15332969.2021.1976553
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- Article
Innovation in Key Account Management: Identification of Research Trends and Knowledge Gaps.
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- Journal of Business-to-Business Marketing, 2021, v. 28, n. 2, p. 149, doi. 10.1080/1051712X.2021.1935469
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- Article
International Key Account Management in Manufacturing Companies: An Exploratory Approach of Situative Differentiation.
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- Journal of Business-to-Business Marketing, 2008, v. 15, n. 4, p. 455, doi. 10.1080/15470620802325807
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- Article
Job Insecurity Spillover to Key Account Management: Negative Effects on Performance, Effectiveness, Adaptiveness, and Esprit De Corps.
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- Journal of Business & Psychology, 2005, v. 19, n. 4, p. 483, doi. 10.1007/s10869-005-4521-7
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- Article
Leveraging Synergies Between R&D and Key Account Management to Drive Value Creation.
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- Research Technology Management, 2012, v. 55, n. 3, p. 15, doi. 10.5437/08956308X5503020
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- Article
Exploring gender diversity in key account management: A comparative global perspective on gender-specific roles and competencies for customer success.
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- Prosperitas, 2024, v. 11, n. 2, p. 1, doi. 10.31570/prosp_2023_0088
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- Article
KEY ACCOUNT MANAGEMENT, BRAND INNOVATION AND MARKETING PERFORMANCE OF SMEs.
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- African Journal of Applied Research, 2024, v. 10, n. 2, p. 516, doi. 10.26437/ajar.01.12.2024.27
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- Article
On the stability of buyer groups under key account management.
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- SERIEs, 2018, v. 9, n. 2, p. 189, doi. 10.1007/s13209-018-0175-3
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- Article
A PROBLEM CENTRED APPROACH TO SALES FORCE AND KEY ACCOUNT MANAGEMENT -- A U.K. PERSPECTIVE.
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- Journal of Personal Selling & Sales Management, 1995, v. 15, n. 2, p. 75
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- Article
Key Account Management Orientation and Its Implications: A Conceptual and Empirical Examination.
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- Journal of Business-to-Business Marketing, 2013, v. 20, n. 1, p. 33, doi. 10.1080/1051712X.2012.690173
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- Article
Key Account Management: Theory, Practice and Challenges.
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- Journal of Marketing Management, 1997, v. 13, n. 8, p. 737, doi. 10.1080/0267257X.1997.9964509
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- Article
Key Account Management.
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- CPA Journal, 1999, v. 69, n. 3, p. 62
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- Article
KEY ACCOUNT MANAGEMENT: ADDING ELEMENTS OF ACCOUNT FIT TO AN INTEGRATIVE THEORETICAL FRAMEWORK.
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- Journal of Personal Selling & Sales Management, 2009, v. 29, n. 4, p. 305, doi. 10.2753/PSS0885-3134290401
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- Article
Key Account Management in the Business to Business Field: The Key Account's Point of View.
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- Journal of Personal Selling & Sales Management, 1997, v. 17, n. 4, p. 17, doi. 10.1080/08853134.1997.10754107
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- Article
Euro Key Account Management. Konzeptionelle und organisatorische Gestaltung des Vetriebsmanagements im Konsumgütergeschäft mit internationalen Key Accounts (Book).
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- 2000
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- Publication type:
- Book Review
KEY ACCOUNT VS. OTHER SALES MANAGEMENT SYSTEMS: IS THERE A DIFFERENCE IN PROVIDING CUSTOMER INPUT DURING THE NEW PRODUCT DEVELOPMENT PROCESS?
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- Marketing Management Journal, 2009, v. 19, n. 2, p. 1
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- Article
Customer Commitment in Key Account Management.
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- Marketing Review, 2002, v. 2, n. 3, p. 301
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Key Account Management--A Domain Review.
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- Marketing Review, 2000, v. 1, n. 1, p. 15, doi. 10.1362/1469347002523464
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- Article
A Configurational Perspective on Key Account Management.
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- Journal of Marketing, 2002, v. 66, n. 2, p. 38, doi. 10.1509/jmkg.66.2.38.18471
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- Article
Intraorganizational Determinants of Key Account Management Effectiveness.
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- Journal of the Academy of Marketing Science, 2003, v. 31, n. 1, p. 3, doi. 10.1177/0092070302238599
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- Article
Key Account Management.
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- 1999
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- Book Review
Key, Priority and Normal Accounts: An Effective Account Management Process to Achieve Donor Recruitment Success.
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- 2002
- Publication type:
- Abstract
Customer value and key account management.
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- Chemistry & Industry, 2003, n. 7, p. 12
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- Article
A STUDY ON MEASURING RETURN ON INVESTMENT OF A KEY ACCOUNT MANAGEMENT TRAINING PROGRAM.
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- Scientific Papers of the University of Pardubice. Series D, Faculty of Economics & Administration, 2011, v. 16, n. 21, p. 19
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- Article
B2B/Endüstriyel Pazarlar İçin Anahtar Müşteri Yönetimine İlişkin Müşteri Yaşam Boyu Değerinin Hesaplanmasında Muhasebe ve Pazarlamanın Rolü.
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- Business & Economics Research Journal, 2016, v. 7, n. 4, p. 159, doi. 10.20409/berj.2016422345
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- Article
Key account relationship management: the moderating effects of relationship duration and transaction volume.
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- Service Industries Journal, 2018, v. 38, n. 7/8, p. 379, doi. 10.1080/02642069.2017.1393524
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- Article
SPITZENLEISTUNGEN IM KEY ACCOUNT MANAGEMENT: Das St. Galler KAM-Konzept.
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- Marketing Review St. Gallen, 2021, n. 5, p. 70
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- Article
Sales Heatmap II: Kundenprozesse, Koordination der Leistung, First Line Sales Manager, Personalfluktuation, Preismanagment, Grad der Professionalisierung von Vertrieb und Key Account Management, Key Performance Indicators und Incentives.
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- Marketing Review St. Gallen, 2016, n. 4, p. 18
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- Article
Key Account Management: Selling? Providing Services? ... Or Both?
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- Marketing Review St. Gallen, 2015, v. 32, n. 6, p. 70, doi. 10.1007/s11621-015-0592-7
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- Article
Kostengünstig zum wirksamen Key Account Management.
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- Marketing Review St. Gallen, 2015, v. 32, n. 5, p. 36, doi. 10.1007/s11621-015-0565-x
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- Article
The Role of Key Account Management in Marketing and Sales Intelligence.
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- Marketing Review St. Gallen, 2014, v. 31, n. 4, p. 32, doi. 10.1365/s11621-014-0379-2
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- Article
Who Prefers Key Account Management Programs? An Investigation of Business Buying Behavior and Buying Firm Characteristics.
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- Journal of Personal Selling & Sales Management, 1997, v. 17, n. 4, p. 27, doi. 10.1080/08853134.1997.10754108
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- Article
Lubricant Marketing, Selling, and Key Account Management.
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- 2023
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- Book Review
Marketing of Voluntary Organizations as Contract Providers of National and Local Government Welfare Services in the UK.
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- Voluntas: International Journal of Voluntary & Nonprofit Organizations, 2008, v. 19, n. 3, p. 268, doi. 10.1007/s11266-008-9065-9
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- Article
CRM Technology and KAM Performance: The Mediating Effect of Key Account-Related Knowledge.
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- Journal of Business Market Management (Freie Universitaet Berlin), 2015, v. 8, n. 1, p. 435
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- Article
Managing value co-creation/destruction: a longitudinal education capital programme/project case study.
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- Construction Management & Economics, 2016, v. 34, n. 4/5, p. 286, doi. 10.1080/01446193.2016.1187284
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- Article
Revitalizing KAM Process at ABC Steel Company.
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- Vikalpa: The Journal for Decision Makers, 2014, v. 39, n. 1, p. 129, doi. 10.1177/0256090920140108
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- Article
The role of formal information sharing in key account team effectiveness: does informal control matter and when.
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- Journal of Personal Selling & Sales Management, 2017, v. 37, n. 4, p. 313, doi. 10.1080/08853134.2017.1393341
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- Article
Analyzing Factors That Affect Korean B2B Companies' Sustainable Performance.
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- Sustainability (2071-1050), 2024, v. 16, n. 5, p. 1719, doi. 10.3390/su16051719
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- Article
Managing Key Account Portfolios across the Process of Relationship Development: A Value Proposition-Desired Value Alignment Perspective.
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- Journal of Business-to-Business Marketing, 2011, v. 18, n. 1, p. 83, doi. 10.1080/1051712X.2010.490932
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- Article
Creating and capturing value in KAM relationships.
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- Journal of Strategic Marketing, 2007, v. 15, n. 5, p. 403, doi. 10.1080/09652540701726850
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- Article