Works matching IS 00222429 AND DT 1963 AND VI 27 AND IP 2

Results: 55
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    22. Theories in Marketing.

    Published in:
    1963
    By:
    • Hinderman, Charles H.;
    • Gordon, Guy G.;
    • Goldstucker, Jac L.;
    • Regan, William J.;
    • Wieland, Jhon H.
    Publication type:
    Abstract
    3
    4

    20. Sales Management.

    Published in:
    1963
    By:
    • Fox, Harold W.;
    • Hinderman, Charles H.;
    • Babione, Francis A.
    Publication type:
    Abstract
    5

    19. Retailing.

    Published in:
    1963
    By:
    • Regan, William J.;
    • Meissner, Frank;
    • Spencer, Ulric M.;
    • Goldstucker, Jac L.
    Publication type:
    Abstract
    6

    18. Research and Research Techniques.

    Published in:
    1963
    By:
    • Penn, William S.;
    • Meissner, Frank;
    • Mertes, John E.;
    • Hinderman, Charles H.;
    • Fox, Harold W.;
    • Regan, William J.;
    • Fisk, George;
    • Wolf, Alois F.;
    • Morgan, L. Robert;
    • Spencer, Ulric M.
    Publication type:
    Abstract
    7
    8

    16. Merchandising.

    Published in:
    1963
    By:
    • Fox, Harold W.;
    • Hinderman, Charles H.;
    • Mertes, John E.;
    • Goldstucker, Jac L.
    Publication type:
    Abstract
    9
    10

    14. Marketing Management.

    Published in:
    1963
    By:
    • Regan, William J.;
    • Fox, Harold W.;
    • Morgan, L. Robert;
    • Babione, Francis A;
    • Wright, John S.;
    • Spencer, Ulric M.;
    • Penn, William S.;
    • Hinderman, Charles H.;
    • Miertes, John E.
    Publication type:
    Abstract
    11
    12
    13

    11. Governmental Relationships to Marketing.

    Published in:
    1963
    By:
    • Gordon, Guy G.;
    • Fisk, George;
    • Hinderman, Charles H.;
    • Spencer, Ulric M.;
    • Meissner, Frank;
    • Fox, Harold W.;
    • Wieland, John H.;
    • Wright, John S.
    Publication type:
    Abstract
    14

    10. Foreign Marketing.

    Published in:
    1963
    By:
    • Meissner, Frank;
    • Wright, John S.;
    • Spencer, Ulric M.;
    • Arnay, Oscar P.;
    • Wieland, John H.;
    • Goldstucker, Jac L.
    Publication type:
    Abstract
    15

    9. Forecasting.

    Published in:
    1963
    By:
    • Smith, G.C.;
    • Fox, Harold W.
    Publication type:
    Abstract
    16
    17
    18

    5. Consumer Analysis.

    Published in:
    1963
    By:
    • Penn, William S.;
    • Fox, Harold W.;
    • Fisk, George;
    • Mertes, John E.
    Publication type:
    Abstract
    19

    3. Area Analysis.

    Published in:
    1963
    By:
    • Morgan, L. Robert;
    • Regan, William J.;
    • Wright, John S.
    Publication type:
    Abstract
    20
    21

    1. Advertising and Sales Promotion.

    Published in:
    1963
    By:
    • Fox, Harold W.;
    • Hinderman, Charles H.;
    • Goldstucker, Jac L.;
    • Regan, William J.;
    • Wright, John S.;
    • Spencer, Ulric M.;
    • Mertes, John E.
    Publication type:
    Abstract
    22
    23
    24
    25
    26
    27
    28

    COUPON PROMOTIONS.

    Published in:
    1963
    By:
    • Pomerance, Eugene C.;
    • Payne, Stanley L.
    Publication type:
    Book Review
    29
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    32
    33
    34
    35

    MARKETING DICTIONARY.

    Published in:
    1963
    By:
    • Boyd Jr., Harper W.;
    • Payne, Stanley L.
    Publication type:
    Book Review
    36
    37
    38
    39

    Innovate For Success.

    Published in:
    Journal of Marketing, 1963, v. 27, n. 2, p. 78, doi. 10.2307/1248379
    By:
    • Christian, Richard C.
    Publication type:
    Article
    40
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    44
    45
    46

    What Models in Marketing?

    Published in:
    Journal of Marketing, 1963, v. 27, n. 2, p. 73, doi. 10.2307/1248377
    By:
    • Lazer, William
    Publication type:
    Article
    47

    Relating Company Markets to SIC.

    Published in:
    Journal of Marketing, 1963, v. 27, n. 2, p. 42, doi. 10.2307/1248371
    By:
    • Henderson, H. Russell
    Publication type:
    Article
    48
    49
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    Interviewer Bias in Selecting Households.

    Published in:
    Journal of Marketing, 1963, v. 27, n. 2, p. 27, doi. 10.2307/1248368
    By:
    • Carter Jr., Roy E.;
    • Troldahl, Verling C.;
    • Schuneman, R. Smith
    Publication type:
    Article