The impact of fan club membership on positive sponsorship outcomes.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 287
- By:
- Publication type:
- Article
Works matching IS 17541360 AND DT 2011 AND VI 4 AND IP 3
Results: 10
1
2
Corporate sponsorship activation analysis in interscholastic athletics.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 272
- By:
- Publication type:
- Article
3
Ambush marketing, the Olympic and Paralympic Marks Act and Canadian national sports organisations: Awareness, perceptions and impacts.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 253
- By:
- Publication type:
- Article
4
Ambush marketing and the Olympics 2012.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 245
- By:
- Publication type:
- Article
5
Venue sponsorship and customer journey: A case study of The O<sub>2</sub>.
- Published in:
- 2011
- By:
- Publication type:
- Case Study
6
Sponsorship legacy and the hosting of an Olympic Games: The case of Sydney 2000.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 220
- By:
- Publication type:
- Article
7
Making your Chinese sponsorship strategy work.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 214
- By:
- Publication type:
- Article
8
Beware: Congestion ahead.
- Published in:
- Journal of Sponsorship, 2011, v. 4, n. 3, p. 211
- By:
- Publication type:
- Article
9
Sponsorship in professional sport A burgeoning discipline?
- Published in:
- 2011
- By:
- Publication type:
- Editorial
10
Is gambling sponsorship a risk worth taking?
- Published in:
- 2011
- By:
- Publication type:
- Editorial