Works matching IS 00989258 AND DT 1979 AND VI 6 AND IP 1

Results: 138

Program 1978: Annual Conference of the Association For Consumer Research.

Published in:: Advances in Consumer Research, 1979, v. 6, n. 1, p. viii
Publication type:: Article

PREFACE.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. v

By:

Wilkie, William

Publication type:

Article

AN EXPLORATORY STUDY OF THE EVOLUTION OF THE NEGATIVE IMAGE OF PERSONAL SELLING.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 641

By:

Painter, John J.;
Semenik, Richard J.

Publication type:

Article

ROLE OF ATTRIBUTE GENERALITY IN COGNITIONS OF POLITICAL CANDIDATES.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 635

By:

Omura, Glenn S.

Publication type:

Article

INNOVATIVE HEALTH CARE ALTERNATIVES: A MODEL OF THE CONSUMER BEHAVIOR PROCESS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 628

By:

Miller, Stephen J.;
Zikmund, William G.

Publication type:

Article

ORGANIZATIONAL BUYING BEHAVIOR: A CONCEPTUAL VIEW OF THE BUYING CENTER AS AN INFORMATION PROCESSING UNIT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 622

By:

Hanson, James W.

Publication type:

Article

EXPLAINING EDUCATIONAL AND OCCUPATIONAL CHOICES: AN EXPLORATORY STUDY.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 617

By:

Bloom, Paul N.;
Coan, George

Publication type:

Article

ISSUES CONCERNING EMPIRICAL METHODS AND FINDINGS IN CONSUMER RESEARCH.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 614

By:

Perreault Jr., William D.

Publication type:

Article

SOME OBSERVATIONS AND QUESTIONS THAT MIGHT BE HELPFUL IN FUTURE RESEARCH.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 611

By:

Lambert, Zarrel V.

Publication type:

Article

UNDERSTANDING AND ANALYZING CONTINGENCY DATA.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 606

By:

Pessemier, Edgar A.

Publication type:

Article

THE ROLE OF SEX ROLE SELF-CONCEPT IN MASCULINE AND FEMININE PRODUCT PERCEPTIONS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 599

By:

Golden, Linda L.;
Allison, Neil;
Clee, Mona

Publication type:

Article

AN EMPIRICAL EXAMINATION OF ALTERNATIVE MODELS FOR PREDICTING CONSUMER UTILIZATION OF TWO CREDIT CARD SYSTEMS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 592

By:

Hirschman, Elizabeth C.;
Srivastava, Rajendra K.;
Alpert, Mark I.

Publication type:

Article

A DISCUSSION OF "METHODOLOGICAL DEVELOPMENTS"

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 589

By:

Ginter, James L.

Publication type:

Article

Discussant's Comments.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 587

By:

Blattberg, Robert C.

Publication type:

Article

MARKET SHARES ESTIMATES BASED ON CONJOINT ANALYSIS OF CONCEPTS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 582

By:

Wiley, James B.;
Bushnell, Robert

Publication type:

Article

COVARIANCE BIAS OF THURSTONE CASE V SCALING AS APPLIED TO CONSUMER PREFERENCES AND PURCHASE INTENTIONS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 578

By:

Huber, Joel;
Sewall, Murphy A.

Publication type:

Article

CHANGES IN CONSUMER PERCEPTIONS: THE IMPACT OF TESTING CONDITIONS ON PERCEPTIONS OF BRANDED PRODUCTS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 574

By:

McCullough, James;
Martinsen, Charlene S.;
Sceurman, Linda

Publication type:

Article

STATISTICAL ESTIMATION AND CONSUMER RESEARCH.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 569

By:

Wildt, Albert R.

Publication type:

Article

DRUG COMPLIANCE AND THE NEGLECTED CONCERN FOR VALIDITY.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 564

By:

Dwyer, F. Robert

Publication type:

Article

ASSESSING THE POTENTIAL EFFECTS OF DIFFERENTIAL PRICE INCREASES ON GASOLINE USAGE.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 557

By:

Reizenstein, Richard C.;
Barnaby, David J.

Publication type:

Article

ESTIMATING THE EFFECTS OF ADVERTISING: APPLICATION TO A SOCIAL PROBLEM.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 550

By:

Barnes, James G.;
Bourgeois, Jacques C.

Publication type:

Article

DISCUSSION PAPER: ISSUES IN SURVEY MEASUREMENT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 548

By:

Green, Paul E.

Publication type:

Article

DISCUSSION PAPER: ISSUES IN SURVEY MEASUREMENT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 545

By:

Bechtel, Gordon G.

Publication type:

Article

THE EFFECTS OF SPONSORSHIP ON MAIL SURVEY RESPONSE AND EVALUATION BIAS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 542

By:

Miller, Kenneth E.;
Turner, Marilynn

Publication type:

Article

THE EFFECT OF VARYING RESPONSE INTERVALS ON THE STABILITY OF FACTOR SOLUTIONS OF RATING SCALE DATA.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 539

By:

Best, Roger;
Hawkins, Del I.;
Albaum, Gerald

Publication type:

Article

SURVEY DATA RELIABILITY EFFECTS ON RESULTS OF CONSUMER PREFERENCE ANALYSES.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 532

By:

Horowitz, Abraham D.;
Golob, Thomas F.

Publication type:

Article

MARKETING AND PUBLIC POLICY CONTRIBUTIONS: COMMENTS ON THREE PAPERS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 529

By:

Sturdivant, Frederick D.

Publication type:

Article

RESEARCH CONTRIBUTIONS TO PUBLIC POLICY: DISCUSSION COMMENTS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 526

By:

Ross, Ivan

Publication type:

Article

ATTRACTING POTENTIAL SWITCHERS TO MASS TRANSIT: MODE CHOICE AS A MULTI-ATTRIBUTE DECISION MODEL.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 519

By:

Golden, Linda L.;
Betak, John F.;
Alpert, Mark I.

Publication type:

Article

A MEASURE FOR MARKET DELINEATION.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 514

By:

Bourgeois, Jacques C.

Publication type:

Article

A STUDY OF PUBLIC POLICY IMPACT ON CONSUMER DECISION-MAKING.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 508

By:

Burger, Philip C.;
Venkatesh, Alladi

Publication type:

Article

THE CONSUMER ENVIRONMENT: REGULATION AND RESEARCH: DISCUSSION OF THREE PAPERS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 505

By:

Preston, Ivan L.

Publication type:

Article

THE CONSUMER ENVIRONMENT: REGULATION AND RESEARCH--DISCUSSION.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 501

By:

Greyser, Stephen A.

Publication type:

Article

CONSUMER PROBLEMS AND COMPLAINTS: A NATIONAL VIEW.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 494

By:

Grainer, Marc A.;
McEvoy, Kathleen A.;
King, Donald W.

Publication type:

Article

CONSUMER RESEARCH INPUTS INTO PUBLIC POLICY DECISION MAKING: THE ROLE OF CANADA'S CONSUMER RESEARCH AND EVALUATION BRANCH.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 488

By:

Evans, John L.;
Anderson, C. Dennis;
McCabe, L.G.

Publication type:

Article

RESEARCH ON CONSUMER INFORMATION: PUBLIC SECTOR PERSPECTIVES.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 481

By:

Permut, Steven E.

Publication type:

Article

"CONSUMER POLICY PROPOSALS" DISCUSSION PAPER.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 477

By:

Thorelli, Hans B.

Publication type:

Article

COMMENTS ON PAPERS ON CONSUMER POLICY PROPOSALS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 472

By:

Maynes, E. Scott

Publication type:

Article

IN SEARCH OF ACTIONS TO REDUCE CONSUMER SHOPPING PROBLEMS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 466

By:

Ritchie, J.R. Brent;
Claxton, John D.

Publication type:

Article

ON CONSUMER DISSATISFACTION: CONSUMER ARBITRATION AS AN ALTERNATIVE DISPUTE RESOLUTION MECHANISM.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 460

By:

Goodwin, Stephen A.;
Mahajan, Vijay;
Bhatt, Bhal J.

Publication type:

Article

FORMAL CONSUMER EDUCATION: AN EMPIRICAL ASSESSMENT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 456

By:

Moschis, George P.

Publication type:

Article

CONSUMER SATISFACTION/DISSATISFACTION: AN OUTSIDER'S VIEW.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 453

By:

Russo, J. Edward

Publication type:

Article

THREE PAPERS ON CONSUMER SATISFACTION/DISSATISFACTION: A COMMENT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 450

By:

Haines Jr., George H.

Publication type:

Article

DISSATISFACTION ATTRIBUTIONS AND CONSUMER COMPLAINT BEHAVIOR.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 445

By:

Krishnan, S.;
Valle, Valerie A.

Publication type:

Article

CONSUMER RESEARCH TO DISSATISFACTION WITH DURABLE PRODUCTS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 438

By:

Day, Ralph L.;
Ash, Stephen B.

Publication type:

Article

CONCEPTUAL AND METHODOLOGICAL ISSUES IN CONSUMER SATISFACTION RESEARCH.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 431

By:

LaTour, Stephen A.;
Peat, Nancy C.

Publication type:

Article

RESEARCH ON MARKETING AND CHILDREN: UPSIDE OR DOWNSIDE ON THE PRODUCT LIFE CYCLE?

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 427

By:

Ward, Scott

Publication type:

Article

CHILDREN'S CONSUMER RESEARCH: A CALL FOR RIGOR.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 424

By:

Rossiter, John R.

Publication type:

Article

CHILDREN AS INFORMATION SOURCES IN THE FAMILY DECISION TO EAT OUT.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 419

By:

Nelson, James E.

Publication type:

Article

THE INFLUENCE OF CHILDREN IN FAMILY DECISION-MAKING: PARENTS' PERCEPTIONS.

Published in:

Advances in Consumer Research, 1979, v. 6, n. 1, p. 413

By:

Jenkins, Roger L.

Publication type:

Article