Works matching Super Bowl


Results: 420
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    Super returns to Super Bowl ads?

    Published in:
    Quantitative Marketing & Economics, 2017, v. 15, n. 1, p. 1, doi. 10.1007/s11129-016-9179-0
    By:
    • Stephens-Davidowitz, Seth;
    • Varian, Hal;
    • Smith, Michael
    Publication type:
    Article
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    The Super Bowl at 50 or L.

    Published in:
    International Journal of the History of Sport, 2017, v. 34, n. 1/2, p. 7, doi. 10.1080/09523367.2017.1349114
    By:
    • Crepeau, Richard
    Publication type:
    Article
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    Super Bowl Ads.

    Published in:
    Marketing Science, 2018, v. 37, n. 1, p. 78, doi. 10.1287/mksc.2017.1055
    By:
    • Hartmann, Wesley R.;
    • Klapper, Daniel
    Publication type:
    Article
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    Super Bowl Ads Linked to Firm Value Enhancement.

    Published in:
    Journal of Marketing Development & Competitiveness, 2011, v. 5, n. 2, p. 29
    By:
    • Tomkovick, Chuck;
    • Yelkur, Rama;
    • Rozumalski, Daniel;
    • Hofer, Ashley;
    • Coulombe, Cory J.
    Publication type:
    Article
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