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....Computer Abstracts.
- Published in:
- 1976
- By:
- Publication type:
- Abstract
The JMR's Editorial Objectives.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 1, doi. 10.2307/3150895
- By:
- Publication type:
- Article
PROBLEM DEFINITION IN MARKETING/THE USE OF SAMPLING IN MARKETING RESEARCH.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
CONVERSATIONS AT RANDOM, SURVEY RESEARCH AS INTERVIEWERS SEE IT.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
HANDBOOK OF MARKETING RESEARCH/CONSUMER MARKET RESEARCH HANDBOOK/HANDBOOK OF MODERN MARKETING/MARKETING MANAGER'S HANDBOOK.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
CONSUMER DURABLES AND INSTALLMENT DEBT: A STUDY OF AMERICAN HOUSE-HOLDS.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
THE ECONOMICS OF DISTRIBUTION.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
MODELS OF BUYER BEHAVIOR: CONCEPTUAL, QUANTITATIVE, AND EMPIRICAL.
- Published in:
- 1976
- By:
- Publication type:
- Book Review
On the Personalization-Anonymity Relationship in Mail Surveys-Reply.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 112, doi. 10.2307/3150917
- By:
- Publication type:
- Article
A Reassessment of the Effects of Personalization on Response Patterns in Mail Surveys.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 110, doi. 10.2307/3150916
- By:
- Publication type:
- Article
More on a Market Share Theorem.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 104, doi. 10.2307/3150915
- By:
- Publication type:
- Article
Variation Among Multidimensional Scaling Solutions: An Examination of the Effect of Data Collection Differences.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 98, doi. 10.2307/3150914
- By:
- Publication type:
- Article
Data Quality, Level of Aggregation, and Nonmetric Multidimensional Scaling Solutions.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 92, doi. 10.2307/3150913
- By:
- Publication type:
- Article
Dimensions of Marital Roles in Consumer Decision Making: Revisited.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 87, doi. 10.2307/3150912
- By:
- Publication type:
- Article
Effect of Underreporting by Consumer Panels on Level of Trail and Repeat Purchasing of New Products.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 80, doi. 10.2307/3150911
- By:
- Publication type:
- Article
A Rachet Model of Advertising Carryover Effects.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 76, doi. 10.2307/3150910
- By:
- Publication type:
- Article
The Measurement of Industry Advertising Effects.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 71, doi. 10.2307/3150909
- By:
- Publication type:
- Article
Short-Run Advertising Effects on Children: A Field Study.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 68, doi. 10.2307/3150908
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- Publication type:
- Article
Identifying Interurban Shoppers: Multiproduct Purchase Patterns and Segmentation Profiles.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 51, doi. 10.2307/3150901
- By:
- Publication type:
- Article
Mail Survey Premiums and Response Bias.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 46, doi. 10.2307/3150900
- By:
- Publication type:
- Article
Market Segments and Stochastic Brand Choice Models.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 34, doi. 10.2307/3150899
- By:
- Publication type:
- Article
Job Performance Related to Management Control Systems for Pharmaceutical Salesmen.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 25, doi. 10.2307/3150898
- By:
- Publication type:
- Article
Effects of Administrative Control on Efficiency of Vertical Marketing Systems.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 12, doi. 10.2307/3150897
- By:
- Publication type:
- Article
An Experimental Analysis of a Salesman's Expert and Referent Bases of Social Power in the Buyer-Seller Dyad.
- Published in:
- Journal of Marketing Research (JMR), 1976, v. 13, n. 1, p. 3, doi. 10.2307/3150896
- By:
- Publication type:
- Article