Works matching IS 00222437 AND DT 1975 AND VI 12 AND IP 2
Results: 25
ADVERTISING AND THE PUBLIC INTEREST.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
1973 SURVEY OF MARKETING RESEARCH.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
SALES FORCE AND PERFORMANCE TURNOVER.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
PROCEEDINGS OF ESOMAR/ WAPOR CONGRESS 1973.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
NEW COMMODITIES AND CONSUMER BEHAVIOUR.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
LIFE STYLES AND PSYCHOGRAPHICS.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
FIVE THOUSAND FAMILIES- PATTERNS OF ECONOMIC PROGRESS, VOLUME I/ PANEL STUDY OF INCOME DYNAMICS/ FIVE THOUSAND AMERICAN FAMILIES- PATTERNS OF ECONOMIC PROGRESS, VOLUME II.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
PERSUASION: THE THEORY AND PRACTICE OF MANIPULATIVE COMMUNICATION.
- Published in:
- 1975
- By:
- Publication type:
- Book Review
A Reply to Comments on 'Ethics in Marketing Research: Their Practical Relevance'
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 234, doi. 10.2307/3150451
- By:
- Publication type:
- Article
A Comment on 'Ethics in Marketing Research'
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 232, doi. 10.2307/3150450
- By:
- Publication type:
- Article
Concept Testing: An Appropriate Approach .
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 228, doi. 10.2307/3150449
- By:
- Publication type:
- Article
Husband-Wife Influence in Purchase Decisions- A Confirmation and Extension.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 224, doi. 10.2307/3150448
- By:
- Publication type:
- Article
An Empirical Study of Media Comparison.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 221, doi. 10.2307/3150447
- By:
- Publication type:
- Article
Response Bias, Yea-Saying, and the Double Negative.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 218, doi. 10.2307/3150446
- By:
- Publication type:
- Article
. . . COMPUTER ABSTRACTS.
- Published in:
- 1975
- By:
- Publication type:
- Abstract
Psychographics: A Critical Review .
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 196, doi. 10.2307/3150443
- By:
- Publication type:
- Article
Family Purchase Decision Making and the Process of Adjustment.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 189, doi. 10.2307/3150442
- By:
- Publication type:
- Article
Comparing the Box-Jenkins Approach with the Exponentially Smoothed Forecasting Model Application to Hawaii Tourists.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 182, doi. 10.2307/3150441
- By:
- Publication type:
- Article
An Experiment in Price Generalization and Discrimination.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 177, doi. 10.2307/3150440
- By:
- Publication type:
- Article
The Effectiveness of Various Modes of Sales Behavior in Different Markets.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 171, doi. 10.2307/3150439
- By:
- Publication type:
- Article
Time and Accuracy Measures for Alternative Multidimensional Scaling Data Collection Methods.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 165, doi. 10.2307/3150438
- By:
- Publication type:
- Article
Cognitive Algebra in Multi-Attribute Attitude Models.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 151, doi. 10.2307/3150437
- By:
- Publication type:
- Article
Cross-Sectional, Time-Series Issues in the Analysis of Marketing Decision Variables.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 142, doi. 10.2307/3150436
- By:
- Publication type:
- Article
A Market Share Theorem.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 136, doi. 10.2307/3150435
- By:
- Publication type:
- Article
Respondent Selection in a Time of Changing Household Composition.
- Published in:
- Journal of Marketing Research (JMR), 1975, v. 12, n. 2, p. 129, doi. 10.2307/3150434
- By:
- Publication type:
- Article