Nurses as image emissaries: are role conflicts impinging on a potential asset for an internal marketing strategy?
- Published in:
- 1984
- By:
- Publication type:
- Journal Article
Works matching IS 07373252 AND DT 1984 AND VI 4 AND IP 1
Results: 14
1
2
CONFERENCES.
- Published in:
- 1984
- Publication type:
- Proceeding
3
PUBLICATIONS.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 57
- Publication type:
- Article
4
FROM THE EDITOR.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 4
- By:
- Publication type:
- Article
5
RESOURCE GUIDE.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 57
- Publication type:
- Article
6
HEALTH CARE MARKETING ABSTRACTS.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 67
- By:
- Publication type:
- Article
7
The Social Transformation of American Medicine.
- Published in:
- 1984
- By:
- Publication type:
- Book Review
8
HOME HEALTH CARE: THE OPPORTUNITY FOR HEALTH CARE MARKETING.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 51
- By:
- Publication type:
- Article
9
A CONJOINT ANALYSIS IN OUTPATIENT CLINIC PREFERENCES.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 41
- By:
- Publication type:
- Article
10
A STRATEGIC ALTERNATIVE FOR COMMUNITY HOSPITALS: THE PRINCIPLE OF PERIPHERAL PENETRATION.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 37
- By:
- Publication type:
- Article
11
NURSES AS IMAGE EMISSARIES: ARE ROLE CONFLICTS IMPINGING ON A POTENTIAL ASSET FOR AN INTERNAL MARKETING STRATEGY?
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 25
- By:
- Publication type:
- Article
12
AWARENESS BY CONSUMERS AND THE ADOPTION OF A NEW SERVICE: AN HMO EXAMPLE.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 17
- By:
- Publication type:
- Article
13
THE WELLNESS MOVEMENT: IMPERATIVES FOR HEALTH CARE MARKETERS.
- Published in:
- Journal of Health Care Marketing, 1984, v. 4, n. 1, p. 9
- By:
- Publication type:
- Article
14
WHISPERS, SHOUTS AND ETHICS.
- Published in:
- 1984
- By:
- Publication type:
- Editorial