MINORITY PRESENCE AND PORTRAYAL IN MAINSTREAM MAGAZINE ADVERTISING: AN UPDATE.
- Published in:
- Journalism & Mass Communication Quarterly, 1997, v. 74, n. 1, p. 134, doi. 10.1177/107769909707400111
- By:
- Publication type:
- Article
Works matching DE "MINORITIES in advertising"
Results: 10
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2
Way Too Cool: Selling Out Race and Ethics.
- Published in:
- 2016
- Publication type:
- Book Review
3
The Portrayal of African-Americans in Business-To-Business Direct Mail: A Benchmark Study.
- Published in:
- Journal of Advertising, 1999, v. 28, n. 3, p. 25, doi. 10.1080/00913367.1999.10673587
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- Publication type:
- Article
4
Noticing Cultural Differences: Ad Meanings Created by Target and Non-Target Markets.
- Published in:
- Journal of Advertising, 1999, v. 28, n. 1, p. 79, doi. 10.1080/00913367.1999.10673578
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- Publication type:
- Article
5
Gender and Multicultural Issues in Advertising: Stages on the Research Highway.
- Published in:
- Journal of Advertising, 1999, v. 28, n. 1, p. 1, doi. 10.1080/00913367.1999.10673572
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- Publication type:
- Article
6
"Beyond Demographics and Stereotypes: Effects of Urban Identification on Responses to Actor Race in Advertising".
- Published in:
- Advances in Consumer Research, 2007, v. 34, p. 650
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- Publication type:
- Article
7
Inauthentic inclusion: Exploring how intention to use AI‐generated diverse models can backfire.
- Published in:
- Psychology & Marketing, 2024, v. 41, n. 6, p. 1396, doi. 10.1002/mar.21987
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- Publication type:
- Article
8
The portrayal of black people in UK television advertising: perception and reality.
- Published in:
- Journal of Consumer Behaviour, 2006, v. 5, n. 5, p. 465, doi. 10.1002/cb.195
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- Publication type:
- Article
9
Race Representation in Child-Targeted Television Commercials.
- Published in:
- Mass Communication & Society, 2002, v. 5, n. 2, p. 207, doi. 10.1207/S15327825MCS0502_6
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- Publication type:
- Article
10
Stereotyped but Liked? A Content Analysis of the Presence and Stereotypical Portrayal of Minority Groups in Award-Winning Commercials.
- Published in:
- Communication Research Reports, 2019, v. 36, n. 3, p. 231, doi. 10.1080/08824096.2019.1630605
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- Publication type:
- Article