Works matching IS 00222429 AND DT 1976 AND VI 40 AND IP 2

Results: 39

MARKETING EDUCATION.

Published in:

1976

By:

Lamb, Charles;
Jolson, M. A.

Publication type:

Abstract

MARKETING HISTORY AND TRENDS.

Published in:

1976

By:

Michman, R. D.;
King, Robert L.;
Kahler, Ruel;
Lamb, Charles

Publication type:

Abstract

SPECIAL MARKETS.

Published in:

1976

By:

Penn, William S.;
Lowry, John R.;
Lamb, Charles;
Kahler, Ruel

Publication type:

Abstract

MARKETING MIX.

Published in:

1976

By:

King, Robert L.;
Kahler, Ruel;
Schoell, William F.;
Jackson, Donald W.;
Hindersman, Charles H.;
Lamb, Charles;
Dixon, Donald F.;
Etzel, Michael J.;
Michman, R. D.;
Jolson, M. A.;
Walker, Bruce J.;
Fagan, C. L.;
Lowry, John R.

Publication type:

Abstract

MARKETING POLICY DECISIONS.

Published in:

1976

By:

Michman, R. D.;
King, Robert L.;
Walker, Bruce J.;
Jackson, Donald W.;
Etzel, Michael J.;
Lowry, John R.;
Gross, Walter;
Kahler, Ruel;
Spencer, Ulric M.;
Lamb, Charles

Publication type:

Abstract

MARKETING INSTITUTIONS.

Published in:

1976

By:

Lamb, Charles;
Walker, Bruce J.;
Schoell, William F.;
Becherer, Richard C.;
Dixon, Donald F.;
Penn, William S.;
Walker, R. D.

Publication type:

Abstract

MACROMARKETING.

Published in:

1976

By:

Penn, William S.;
Schoell, William F.;
Lamb, Charles;
Walker, Bruce J.;
Hindersman, Charles H.;
Jackson, Donald W.;
Michman, R. D.;
King, Robert L.;
McLaughlin, Daniel J.

Publication type:

Abstract

VI. PROCEDURAL AND MISCELLANEOUS DEVELOPMENTS.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 99

By:

Hartman, George E.

Publication type:

Article

V. REGULATION OF UNFAIR COMPETITION.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 96

By:

Cohen, Dorothy

Publication type:

Article

IV. REGULATION OF CHANNELS OF DISTRIBUTION.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 94

By:

Hurdle, James

Publication type:

Article

III. REGULATION OF PRICE COMPETITION.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 91

By:

Tower, C. Burk

Publication type:

Article

II. REGULATION OF PRODUCT CHARACTERISTICS.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 89

By:

Katz, Benjamin J.

Publication type:

Article

I. REGULATION OF MONOPOLISTIC METHODS.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 86

By:

Griffiths, L. C.

Publication type:

Article

BASIC MARKETING: FIRST CANADIAN EDITION.

Published in:

1976

By:

Shawver, Donald L.;
Wyckham, Robert G.

Publication type:

Book Review

INTERNATIONAL MARKETING.

Published in:

1976

By:

Shawver, Donald L.;
Hardin, Frances S.

Publication type:

Book Review

ADVERTISING MANAGEMENT.

Published in:

1976

By:

Shawver, Donald L.;
Luke Jr, Robert H.

Publication type:

Book Review

ADOPTION OF NEW FOOD PRODUCTS.

Published in:

1976

By:

Shawver, Donald L.;
Levine, Phllip

Publication type:

Book Review

FILM CORNER.

Published in:

1976

By:

Shawver, Donald L.;
Yudelson, Julian

Publication type:

Arts/Entertainment Review

PRINCIPLES OF PHARMACEUTICAL MARKETING.

Published in:

1976

By:

Shawver, Donald L.;
Nolan, David J.

Publication type:

Book Review

MODERN MARKETING.

Published in:

1976

By:

Shawver, Donald L.;
Louise Luchsinger, L.

Publication type:

Book Review

MARKETING, SOCIETY, AND CONFLICT.

Published in:

1976

By:

Shawver, Donald L.;
Lewis, Edwin H.

Publication type:

Book Review

RETAILING TODAY: AN INTRODUCTION.

Published in:

1976

By:

Shawver, Donald L.;
Grimm, Jim L.

Publication type:

Book Review

MARKETING RESEARCH: INFORMATION SYSTEMS AND DECISION MAKING.

Published in:

1976

By:

Shawver, Donald L.;
Houston, Michael J.

Publication type:

Book Review

MARKETING MANAGEMENT CASES.

Published in:

1976

By:

Shawver, Donald L.;
Curtis Hamm, B.

Publication type:

Book Review

PRICING STRATEGIES.

Published in:

1976

By:

Shawver, Donald L.;
Blair, John R.

Publication type:

Book Review

LOGISTICAL MANAGEMENT.

Published in:

1976

By:

Shawver, Donald L.;
Wagner, William B.

Publication type:

Book Review

Do You Know Who Your Customer Is?

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 83

By:

Haley, Russell I.;
Canton, Irving D.

Publication type:

Article

The Relationship between Price and Repair Service for Consumer Durables.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 80

By:

Haley, Russell I.;
Adler, Lee;
Hlavacek, James D.

Publication type:

Article

New Product Marketing: The Cutting Edge of Corporate Policy.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 76

By:

Haley, Russell I.;
Harper Jr, Paul C.

Publication type:

Article

Territorial Restrictions in Distribution: A Case Analysis.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 69, doi. 10.2307/1251008

By:

Stern, Louis W.;
Agodo, Oriye;
Firat, Fuat A.

Publication type:

Article

Consumer Protection: More Information or More Regulation?

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 63, doi. 10.2307/1251007

By:

Cunningham, William H.;
Cunningham, Isabella C. M.

Publication type:

Article

Full Disclosure Laws in Franchising: An Empirical Investigation.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 53, doi. 10.2307/1251006

By:

Hunt, Shelby O.;
Nevin, John R.

Publication type:

Article

Assessing the Effects of Information Disclosure Requirements.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 42, doi. 10.2307/1251005

By:

Day, George S.

Publication type:

Article

Expanding the Scope of Segmentation Research.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 34, doi. 10.2307/1251004

By:

Dhalla, Narirnan K.;
Mahatoo, Winston H.

Publication type:

Article

Product Performance and Consumer Satisfaction: A New Concept.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 25, doi. 10.2307/1251003

By:

Swan, John E.;
Combs, Linda Jones

Publication type:

Article

The Reincarnation of Barter Trade as a Marketing Tool.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 17, doi. 10.2307/1251002

By:

Kaikati, Jack G.

Publication type:

Article

Physical Distribution Service in Industrial Purchase Decisions.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 3, doi. 10.2307/1251000

By:

Perreault Jr, William D.;
Russ, Frederick A.

Publication type:

Article

Sales Force Participation in Quota Setting and Sales Forecasting.

Published in:

Journal of Marketing, 1976, v. 40, n. 2, p. 11, doi. 10.2307/1251001

By:

Wotruba, Thomas R.;
Thurlow, Michael L.

Publication type:

Article

From the Editor.

Published in:

1976

By:

Currdiff, Edward W.

Publication type:

Editorial