Works matching IS 00222429 AND DT 1960 AND VI 24 AND IP 3


Results: 61
    1

    20. SALES MANAGEMENT AND SELLING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 107
    By:
    • SHAW, STEVEN J.;
    • KELLEY, WILLIAM T.;
    • CLEWETT, ROBERT L.;
    • LAZER, WILLIAM;
    • CODNER, BERNARD
    Publication type:
    Article
    2

    19. RETAILING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 105
    By:
    • KELLEY, WILLIAM T.;
    • WRIGHT, JOHN S.;
    • HOLLANDER, STANLEY C.;
    • SAVAGE, JOB K.;
    • LAZER, WILLIAM;
    • CODNER, BERNARD
    Publication type:
    Article
    3

    23. WHOLESALING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 109
    By:
    • SAVAGE, JOB K.;
    • WRIGHT, JOHN S.;
    • HOLLANDER, STANLEY C.;
    • CODNER, BERNARD
    Publication type:
    Article
    4

    22. THEORIES IN MARKETING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 109
    By:
    • HOLLANDER, STANLEY C.
    Publication type:
    Article
    5
    6

    18. RESEARCH AND RESEARCH TECHNIQUES.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 103
    By:
    • FISK, GEORGE;
    • WRIGHT, JOHN S.;
    • MEYER, ROBERT E.;
    • LAZER, WILLIAM;
    • SAVAGE, JOB K.;
    • KELLEY, WILLIAM T.;
    • MEISSNER, FRANK
    Publication type:
    Article
    7
    8

    16. MERCHANDISING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 101
    By:
    • MERTES, JOHN E.;
    • HOLLANDER, STANLEY C.;
    • SAVAGE, JOB K.;
    • WRIGHT, JOHN S.;
    • LAZER, WILLIAM;
    • MEISSNER, FRANK
    Publication type:
    Article
    9

    15. MARKETING EDUCATION.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 101
    By:
    • PENN, JR., WILLIAM S.
    Publication type:
    Article
    10

    14. MARKETING MANAGEMENT.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 100
    By:
    • KELLEY, WILLIAM T.;
    • CLEWETT, ROBERT L.;
    • GRUBB, KENNETH A.
    Publication type:
    Article
    11

    13. INDUSTRIAL MARKETING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 100
    By:
    • MERTES, JOHN E.
    Publication type:
    Article
    12

    12. HISTORY AND TRENDS.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 99
    By:
    • GRUBB, KENNETH A.;
    • SAVAGE, JOB K.;
    • KELLEY, WILLIAM T.
    Publication type:
    Article
    13

    5. COSTS AND EFFICIENCY.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 93
    By:
    • KELLEY, WILLIAM T.;
    • WRIGHT, JOHN S.;
    • SAVAGE, JOB K.
    Publication type:
    Article
    14
    15

    9. FORECASTING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 96
    By:
    • HOLLANDER, STANLEY C.;
    • KELLEY, WILLIAM T.;
    • PENN, JR., WILLIAM S.;
    • CODNER, BERNARD
    Publication type:
    Article
    16

    8. FINANCING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 95
    By:
    • FISK, GEORGE;
    • KELLEY, WILLIAM T.;
    • RATHMELL, JOHN M.
    Publication type:
    Article
    17
    18

    6. CONSUMER ANALYSIS.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 93
    By:
    • SAVAGE, JOB K.;
    • HOLLANDER, STANLEY C.;
    • KELLEY, WILLIAM T.;
    • FISK, GEORGE;
    • RATHMELL, JOHN M.
    Publication type:
    Article
    19

    10. FOREIGN MARKETING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 97
    By:
    • GRUBB, KENNETH A.;
    • HOLLANDER, STANLEY C.;
    • ARNAY, OSCAR P.;
    • LAZER, WILLIAM
    Publication type:
    Article
    20

    4. BUYING AND PURCHASING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 92
    By:
    • RATHMELL, JOHN M.
    Publication type:
    Article
    21

    3. AREA ANALYSIS.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 92
    By:
    • PENN, JR., WILLIAM S.;
    • HOLLANDER, STANLEY C.
    Publication type:
    Article
    22

    2. AGRICULTURAL MARKETING.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 91
    By:
    • MEISSNER, FRANK;
    • WRIGHT, JOHN S.;
    • HOLLANDER, STANLEY C.;
    • RATHMELL, JOHN M.;
    • SAVAGE, JOB K.
    Publication type:
    Article
    23

    1. ADVERTISING AND SALES PROMOTION.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 87
    By:
    • KELLEY, WILLIAM T.;
    • MERTES, JOHN E.;
    • CLEWETT, ROBERT L.;
    • RATHMELL, JOHN M.;
    • WRIGHT, JOHN S.;
    • MEISSNER, FRANK;
    • LAZER, WILLIAM;
    • MEYER, ROBERT E.
    Publication type:
    Article
    24
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    36

    COST JUSTIFICATION.

    Published in:
    1960
    By:
    • Payne, Stanley L.;
    • Grether, E. T.
    Publication type:
    Book Review
    37

    WHOLESALING.

    Published in:
    1960
    By:
    • Payne, Stanley L.;
    • Shaw, Steven J.
    Publication type:
    Book Review
    38
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    TV ADVERTISING.

    Published in:
    1960
    By:
    • Payne, Stanley L.;
    • Bogart, Leo
    Publication type:
    Book Review
    44
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    48

    Effective Marketing of Jewelry.

    Published in:
    Journal of Marketing, 1960, v. 24, n. 3, p. 51, doi. 10.2307/1248707
    By:
    • Sarett, Morton R.
    Publication type:
    Article
    49
    50